AdTechBuffet's profile picture. Observations from a fed up ad tech supply side analyst.

Programmatic Buffet

@AdTechBuffet

Observations from a fed up ad tech supply side analyst.

Geez, are we going to get other people doing the post per day Twitter stuff now that Eric T won an award?


Attention ad tech publishers. You sure were quiet on a day when a suddenly desperate DSP decided to dust off their Google playbook. Get your shit together Prebid. There’s time to make this announcement fall flat like it should.


At least it won’t sue you when you misrepresent what it’s actually capable of.

This month marks the 8-year anniversary of ads.txt's launch, I believe. Feels like ads.txt has given some a false sense of confidence about media quality/supply. Also, Happy Birthday? 🎂



So dumb.

NEW: @Comscore and @magnite have teamed up to launch Certified Deal IDs. Story below. 👇

adtechradar's tweet image. NEW: @Comscore and @magnite have teamed up to launch Certified Deal IDs. 

Story below. 👇


Don’t worry friends, I’ll keep posting here.


Read this thread and comment with what other class of business in ad tech this most reminds you of.

There are a lot more problems with the biggest PBMs than just price 1. They will tell your company they pass through the entire rebate. But they have intermediary companies called Rebate GPOs that have the contracts with big pharma. They keep a percent of the rebate amount.…



Adalytics has established a track record of publishing inaccurate reports that misrepresent Google’s products and make wildly exaggerated claims. 🧵



Programmatic Buffet podał dalej

iOS app developers - do Apple’s developer policies have any prohibitions against embedding 3rd party residential IP proxy SDKs like BrightData or OxyLabs in an iOS app? Is it permissible to monetize iOS app users’ network bandwidth to facilities proxy connections to 3rd parties?


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