Cro Metrics
@CROmetrics
We help companies grow through strategic, data-driven experimentation.
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Drew Seman from @CROmetrics joins me to chat about testing, optimization, and some experiments from his time at @SierraClub. Listen in: nextafter.com/blog/drew-sema…
"Trust and safety come from shared experiences" - Cro Metrics CEO @cyclin sits down with @yonder_io to talk #culture, #remotework, and #trust. snip.ly/2nyhve
This week's WWR Remote Resource Roundup: ▪️ @getivy: productivity app based on a 100-year old strategy, The Ivy Lee Method ▪️ @Moodbit1: Slack integration that tracks your team's happiness ▪️ Featured remote company: @CROmetrics - now hiring! > buff.ly/2Hzj854
Great meetup tonight on Product Experimentation with Optimizely and Uber in Amsterdam! 👏 Thanks a lot for the event @iris__k @koomen @KisseliteKarina
Check out Optimizely Rollouts on @ProductHunt: Manage your features and roll them out to targeted customer segments. See what this means for #development cycles and teams. #producthunt optimize.ly/30AJefp
Experimentation can keep your marketing team focused on driving results, instead of chasing trends.
It isn't easy working with the visual editor in tools like @optimizely. That's why we built Oli.
Every product leader is tasked with #GrowthHacking. How do you produce trackable results with clear #ROI? @CROmetrics Founder @cyclin talks about optimizing #conversionrate & other metrics to drive measurable outcomes for your business bit.ly/2Peky5D
Get the inside scoop on common reasons why A/B testing goes wrong, and tips for avoiding these pitfalls. optimize.ly/2MAUL7q #webinar #prodmgmt
'Quick hit' headline A/B tests we'd run on @hotjar, @RoverDotCom, @DocuSign, @hover, @cvent, @udemy, @virtuwell, and @TINYpulse -- buff.ly/2yo4fQq #CRO #GrowthHacking
Mastering Product Experience (in SaaS) With Product-led Strategy: bit.ly/2t5zD0T via @myxys #ProdMgmt #SaaS
It's time to humanize the mobile customer journey...after all, customers are humans :) buff.ly/2H8TEbc
We'll add one to this list - TEST and ITERATE! 7 Things To Keep In Mind When Embarking On A Website Redesign (via @ContentSquare) buff.ly/2LLEiwX
Running a few experiments a month with mixed results isn't even in the ballpark of a true culture of experimentation. Here's how to measure and drive real velocity optimize.ly/2IYjSTC
“When you overanalyze every single decision, you become paralyzed. Result? Nothing. Now, that’s a bad outcome!” (via @DariusForoux) buff.ly/2ku98O7
“...No one is better positioned to teach your customers about your product than you. No one has more data on what makes your customers successful than you. And no one stands to lose more from getting the customer experience wrong than you.” (via @HubSpot) buff.ly/2KiXJve
False positives can sink your experimentation efforts by injecting uncertainty and fear into a process that should provide clarity and confidence. The good news: These traps are avoidable. optimize.ly/2GrHdXq #stats #experimentation
[TOMORROW] You are invited to join a webinar: Finding the Personalization Sweet Spot - How to Serve Up Unique Customer Experiences that Drive Conversions. buff.ly/2wj41sL
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