Matyas
@Matyas_web3
Web3 Marketing Wizard | Digital Marketing +10 Years | Founder @thovt_io | Onboarded 100K Active Users
(not so) hot take: In web3, the line between product and marketing doesn’t exist
Web3 marketing: Put solutions first—users don’t care unless you solve their daily struggles. Target who needs it, not just wants it. Show benefits, simplify lives—that’s the key to sticking.
Fuck Mantra :-) the RWA narrative is real
TOKENIZED REAL-WORLD ASSETS SET TO HIT $18.9 TRILLION - AND WE’RE ALL IN RWAs are projected to blow up from $0.6T in 2025 to a staggering $18.9T by 2033 as TradFi scrambles to on-chain everything from real estate to gold, to fashion, pharma, genomics, and even cannabis! This…
In a world overflowing with innovation, it’s easy to assume that a groundbreaking idea or cutting-edge tech is enough to carry a project to success. But here’s the truth: people don’t stick around for features alone. They stay for the story, the sense of belonging, and the…
So many “ Web3 marketing pros” on X have never: – Held a real role – Built a community – Hit KPIs – Grown actual users But sure, go off about brand funnels and audience psychology. No, not taking names. With so much advice, be careful what you consume.
If you think Web3 marketing is all about hyping a token to the moon, dropping a viral NFT collection, or spamming “LFG” on Twitter, you’re in for a reality check. Real Web3 marketing, the kind that actually drives adoption and builds lasting communities is boring. It’s not sexy.…
If you still think tokenization is just “crypto rebranding,” you’re missing the point. It’s not a trend. It’s the future of asset ownership.
People love to say Web2 and Web3 marketing are nothing alike. They’re wrong. Here’s why 👇🏾🧵
Forget the memes and the hype. Real Web3 marketing boils down to four “boring” pillars that deliver real results: talking to users, onboarding one by one, running feedback loops, and shipping based on real demand.
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