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This Meta Ad Has Been Running for 323 Days Here's why (and how you can steal it for your own product in minutes) 1️⃣ Thumb-Stopper Creative Visual: A single, hi-res product shot on plain background. – No clutter, no model, no logo overload = 0.2-second comprehension. Color:…
90% of creative ad budget is wasted on "looking pretty." But the top 1% of DTC brands know that "ugly" ads actually convert 3x better. Here are 7 reasons why low-fidelity, AI-generated creatives are beating expensive agencies: 1. Native Camouflage Polished ads scream "I'm…
Most creative testing isn't actually testing. It's just praying one actor resonates with five different customer avatars. Here's the problem: Marketers think one "perfect" actor = universal appeal. But your Gen Z buyer in Brooklyn and your millennial mom in Austin don't…
I just created a month's worth of ad creatives in 6 hours. (and cut my production costs by 80%) Most eComm brands waste weeks creating ad content. By the time you launch, the winning angle is already burned out. Speed is everything in paid ads right now. So I built a guide…
If your ad account feels 'stuck', it's not the algorithm holding you back. It's your last 5 creatives. I've audited 100+ ad accounts this year. Same pattern every time: - Spend goes up - ROAS goes down - Founders blame iOS14, CPMs, or "ad fatigue" But when I look at their…
Most brands don’t have a traffic problem. They have a creative velocity problem. You don’t need more eyeballs. You need more chances to win with the eyeballs you already pay for. Here’s what most ad accounts actually look like: Same 2–4 creatives running for weeks Slight…
If I had to launch a new product with only 10 ad creatives, here’s exactly what I’d make (and why). 👇 Because most brands don’t have a media buying problem… They have a “we only tested 3 angles” problem. Here’s what usually happens: You spend weeks perfecting the product and…
Your Meta ads aren’t dying because of targeting. They’re dying because you test 3 creatives a month. “The algorithm is cooked.” “iOS ruined tracking.” “Our media buyer isn’t good enough.” Meanwhile, your audience has seen the same 2–3 angles on repeat for weeks. Here’s the…
Brands like yours are already using Oz to produce more creatives, faster — with better results. Here's what's happening. You're running ads. Testing 3-5 creatives. Scrambling every time you need more. But brands using Oz are -creating more creatives, faster -testing more…
Ad fatigue isn't an algorithm problem. It's a creative volume problem. Here's what most brands get wrong: They create 3-5 ads. Run them for weeks. Watch performance drop. Then blame the platform. But the reality is simpler than you think. Your audience sees the same ad 10+…
You have 10 products but somehow only 2 ad creatives. Let me guess what happened: You launched with a few creatives that worked. So you kept running them. Now they're burnt out and your ROAS is tanking. The problem isn't your product. It's that you're not testing enough…
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