OptimizedMayank's profile picture. I design websites that *book out & sell out*
😎 Follow for #WebDesign & #Freelancing tips
⭐️150+ five-star client reviews

Mayank | Website Designer

@OptimizedMayank

I design websites that *book out & sell out* 😎 Follow for #WebDesign & #Freelancing tips ⭐️150+ five-star client reviews

What's special about the website of Kit (formerly ConvertKit)? Let's find out.


I redesigned the top section of this website. Here are 6 major changes I made: 1) Replaced the vague headline with one that clearly explains what the company does. 2) Added a sub-headline to give more context and make the business easier to understand. 3) Made a freebie the…

OptimizedMayank's tweet image. I redesigned the top section of this website.

Here are 6 major changes I made:

1) Replaced the vague headline with one that clearly explains what the company does.
2) Added a sub-headline to give more context and make the business easier to understand.
3) Made a freebie the…

No one reads such massive reviews. Avoid using such huge reviews. Instead, only add the best bit from it & which should be very small in length. Users have small attentions span. They don’t have the attentions span to read an essay of the review :p

OptimizedMayank's tweet image. No one reads such massive reviews.

Avoid using such huge reviews. Instead, only add the best bit from it & which should be very small in length.

Users have small attentions span. They don’t have the attentions span to read an essay of the review :p

Zenskar's website uses a classic content section. These are 5 most crucial parts of this section: 1) headline, 2) sub-headline (mini text), 3) easy to scan paragraph, 4) descriptive call-to-action, and 5) an image telling 1000 words. Each of these 5 parts has a very specific…

OptimizedMayank's tweet image. Zenskar's website uses a classic content section.

These are 5 most crucial parts of this section:
1) headline,
2) sub-headline (mini text),
3) easy to scan paragraph,
4) descriptive call-to-action, and
5) an image telling 1000 words.

Each of these 5 parts has a very specific…

Don't make your content 100% width (on desktop). You can make this mistake on your: - blogs and - paragraph sections Doing so makes your content scary to read. Solution: Limit your content length to a maximum of 750px (ideally less than this).

OptimizedMayank's tweet image. Don't make your content 100% width (on desktop).

You can make this mistake on your:
- blogs and
- paragraph sections

Doing so makes your content scary to read.

Solution: Limit your content length to a maximum of 750px (ideally less than this).

I am a website designer. So why am I giving tips on logo design? So, the project starts, and my clients give me a logo. 90% of the time, the logo is just unworkable, - I have to do some major fixes, - create various versions of the logo (like favicon, dark background logo,…

OptimizedMayank's tweet image. I am a website designer.

So why am I giving tips on logo design?

So, the project starts, and my clients give me a logo.

90% of the time, the logo is just unworkable,
- I have to do some major fixes,
- create various versions of the logo (like favicon, dark background logo,…

Always avoid using meaningless sections, text, images, etc, just for the sake of design.

OptimizedMayank's tweet image. Always avoid using meaningless sections, text, images, etc, just for the sake of design.

Business websites oftentimes add external links for various purposes. Leading users to external links is never recommended. The functionality/page must be integrated within the website. Doing so heavily increases conversion rates :D

OptimizedMayank's tweet image. Business websites oftentimes add external links for various purposes.

Leading users to external links is never recommended. The functionality/page must be integrated within the website.

Doing so heavily increases conversion rates :D

This is my profile on facebook. I just hit 100+ followers😃🔥

OptimizedMayank's tweet image. This is my profile on facebook. I just hit 100+ followers😃🔥

Spelling & grammar mistakes do a great job of distracting users. They also hurt the positioning of a business. Triple-check your website text to avoid this mistake.

OptimizedMayank's tweet image. Spelling & grammar mistakes do a great job of distracting users. They also hurt the positioning of a business.

Triple-check your website text to avoid this mistake.

Early on in my freelancing journey, I cold messaged a lot of YouTube creators (to design their graphics). Usually, they didn't respond to my cold pitches (of course). This annoyed me. I thought, "Can't they just say no so I can move on?" As a coping mechanism, I decided to…

OptimizedMayank's tweet image. Early on in my freelancing journey,

I cold messaged a lot of YouTube creators (to design their graphics).

Usually, they didn't respond to my cold pitches (of course).

This annoyed me. I thought, "Can't they just say no so I can move on?"

As a coping mechanism, I decided to…

It doesn’t make sense to add large blocks of reviews, as users don’t have the time to go through them. Add only the best parts of the full reviews, as: • it saves users time • highlights the real value the business has to offer

OptimizedMayank's tweet image. It doesn’t make sense to add large blocks of reviews, as users don’t have the time to go through them.

Add only the best parts of the full reviews, as:
• it saves users time
• highlights the real value the business has to offer

I redesigned the 'About Us' Section for Aaron's website. Here are 5 quick tips to learn: 1. Don't just use 'About Us' as the headline for the About Us section. Instead, make it helpful for end users. 2. Headline isn't always enough. Occasionally use a sub-headline to share…

OptimizedMayank's tweet image. I redesigned the 'About Us' Section for Aaron's website.

Here are 5 quick tips to learn:

1. Don't just use 'About Us' as the headline for the About Us section. Instead, make it helpful for end users.
2. Headline isn't always enough. Occasionally use a sub-headline to share…

Businesses love adding social links in nav bar, but it’s a bad practice considering UX. Once users click on the social icons, they will never come back, as its easy to get distracted by social platforms.

OptimizedMayank's tweet image. Businesses love adding social links in nav bar, but it’s a bad practice considering UX.

Once users click on the social icons, they will never come back, as its easy to get distracted by social platforms.

The navigation bar should be minimal, with no more than 7 options. A lot of options confuse users & hurt user experience.

OptimizedMayank's tweet image. The navigation bar should be minimal, with no more than 7 options.

A lot of options confuse users & hurt user experience.

Consistency in design always looks premium & professional😊

OptimizedMayank's tweet image. Consistency in design always looks premium & professional😊

Mentioned below is a review section. The website used a crisp & professional photo of the reviewer. Doing so is a great strategy because: • Websites often try to hide the identity of reviewers, so it helps with authenticity. • It positions the reviewer & business as a…

OptimizedMayank's tweet image. Mentioned below is a review section.

The website used a crisp & professional photo of the reviewer. Doing so is a great strategy because:

• Websites often try to hide the identity of reviewers, so it helps with authenticity.
• It positions the reviewer & business as a…

Today I brokedown LocaliQ's Lead Magnet Section. But what's a lead-magnet section? → A section that redirects us to the lead-magnet landing page, is what I call a lead-magnet section.

OptimizedMayank's tweet image. Today I brokedown LocaliQ's Lead Magnet Section.

But what's a lead-magnet section? → A section that redirects us to the lead-magnet landing page, is what I call a lead-magnet section.

Here are a few of the most popular websites. Can you notice what's 1 thing in common? → They all have their company logo left-aligned. Website users are habitual to using these websites. They expect the company logo to be on the left side.

OptimizedMayank's tweet image. Here are a few of the most popular websites.

Can you notice what's 1 thing in common?

→ They all have their company logo left-aligned.

Website users are habitual to using these websites.

They expect the company logo to be on the left side.

Readers judge a book by its cover, and users judge a business by its hero section.

OptimizedMayank's tweet image. Readers judge a book by its cover, and

users judge a business by its hero section.

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