iMediaMetrixPhilippa
@iMediaMetrix
Performance Centric Digital Marketing Professional| #DigitalStrategy. #Acquisition & #Rentention. #Optimization. #Nature & #Health Guru.
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Long-time, Curious Digital Media Marketer, with early roots in paid search, paid social, programmatic display and now Video. Data centric 1st, Performance Centric 2nd. Curious to see where AI takes this journey to next. Your thoughts?
Here's a statistic that should raise the eyebrows of every SEO professional: 92-94% of AI Mode searches were zero-click searches. Naturally traffic drops are being widely reported or predicted. This means visibility in AI search is incredibly critical for brands. If your brand…
@OpenAI / @Google: Please release a search console for your LLMs. Let us measure our content performance and search behavior to better serve the audience there without having to only rely on 3rd party data! Thanks, SEOs around the world 🙏 PS: Google, don't say AI Mode data…
10 ways to get quality backlinks: •Linkable Assets •Resource Page Link Building •Broken Link Building •The Skyscraper Technique •HARO •Link Gap Analysis •Provide Testimonials •Supplier Links •Business Association Links •Listicle Link Building social.semrush.com/4myPAFA.
👀 These are the leads my agency is getting from ChatGPT. It's only halfway through May and it's already more than April. Sure, the numbers are small, but the growth rate is something to watch.
ChatGPT Prompting Cheat Sheet. Use this Cheat Sheet to master prompting: 10/10 Bookmark 🔖
And tariffs are OFF, for now.
Court rules Google must face £13.6bn advertising lawsuit bbc.com/news/articles/…
If you're not changing anything about how you do SEO following the Google Leak... You're not paying attention. I'm not even in search, and I'm changing a whole heap of tactics and strategy! New post & video on SparkToro with details.
Google Ads advertisers will be disappointed to find yet another piece of control removed as Google restricts the number of location exclusions that can be associated with a campaign. searchengineland.com/google-ads-now…
searchengineland.com
Google Ads now limits country-level location exclusions
The platform is now limiting advertisers to excluding 120 countries from their campaigns to simplify location targeting workflows.
Long-time,Curious d Digital Marketer, with early roots in paid search, now expanded to paid social, programmatic display and video.Data centric 1st, performance centric 2nd. Curious to see where AI takes this journey to next. Your thoughts?
I am super excited to announce that we are now working with @Moz as their global agency. A dream of mine - we will be working with them on this years MozCon in Seattle which is set to be one of the biggest yet. 👏👏
May the force be with you...
Today we released the March 2023 core update. We'll update our ranking release history page when the rollout is complete: developers.google.com/search/updates…
Great Advice!
If you become a newly head of department, here’s the things you must do to get buy in as fast as possible from both c suite team and your direct reports… 👇🏼
Want access to an SEO checklist & task manager for 2022? Even better, it's now free thanks to @Hobo_Web Includes a collection of spreadsheets (Technical SEO, UX, Analytics + more) to manage your project. Guide: hobo-web.co.uk/free-seo-check… Google Sheet: docs.google.com/spreadsheets/d…
I’m attending an SMX Master Class! Check out the lineup and register now to join me online March 8-9! app.ingo.me/q/wzzjc .
app.ingo.me
SMX Master Classes
SMX Master Classes
The greatest of these is love 💕… 🙏🏻 thank you for showing unconditional love and the spirit of true, selfless friendship….
You are a mentor. A friend. A teammate. A sister. Thank you for playing a huge part in my journey to gold, @brittanybowe 🥇 I know you and @GoetzKimi are going to turn the ice to fire today🔥 Good Luck! #WinterOlympics #speedskating #doyourthing
So very proud to celebrate in the victories for both @erinjackson480 & @eamslider24 in their quest for Olympics Gold… so very proud of what
Good read! This for sure is a huge struggle and very much ignored in the early phases… as said it’s too hard…but so necessary in order to really grow.
I'm kicking off the year with a series of posts attempting to share a little of how I do brand strategy in case it helps you delvelop your practice. First up, I thought i'd commit to prose my strategy journey over the past 30 years. adliterate.com/2022/01/a-brie…
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