loganrogerh's profile picture. Are you ready for the Age Boom?

Digital marketing strategy for senior care and services.

Roger Logan

@loganrogerh

Are you ready for the Age Boom? Digital marketing strategy for senior care and services.

Given consumer desire to stay at home as long as possible, the fact that most existing senior housing is too expensi…lnkd.in/eY3cYDW


It's unlikely that we are going to build anywhere close to enough affordable senior housing to meet the demand. The…lnkd.in/eag_xsN


Nimble senior care organizations will be able to thrive and grow in an environment that requires seamless coordinati…lnkd.in/eH9TVgb


A key takeaway from this is that if senior services providers expect social media to be something more than a newsfe…lnkd.in/eXWQHvA


This is a good basic set of rules for senior housing website content. Following is a quote, that I think is nice des…lnkd.in/eAN4UK4


This is an excellent piece on how a lot of senior care "content marketing" is not really content marketing. There's…lnkd.in/etQE45v


Senior care tech incubators like this are a great idea. They need to make sure they involve family caregivers and se…lnkd.in/ewEcmnu


I really want computerized brain fitness to work, but I think the science on meaningful effectiveness is still out.…lnkd.in/ewANVGD


How to innovate the product and effectively communicate with customers is clearly key to long term success in senior…lnkd.in/eAJgSxG


With stand alone rehab centers potentially cutting into the nursing home short stay business and residential care se…lnkd.in/eSty2zv


This is a good example of why talking to senior care customers with respectful honesty is key to success. State your…lnkd.in/eWgmQGr


This would be a good time for senior housing operators and government to figure out how to address the lack of affor…lnkd.in/e4aKt2C


Versions of consumer products that are theoretically designed for tech wary seniors seem like a dead end to me. Clie…lnkd.in/eaR4jqV


If - and it's a big if at the moment - self driving cars become viable and wide spread, they could have a major impa…lnkd.in/esWnM3y


It's great that people are looking at ways to meet peoples desire to age in their own homes, while also addressing t…lnkd.in/eWhpYYr


Given that smart watches have hardly been a game changer in consumer tech, I'm not sure that a senior oriented smart…lnkd.in/exzg3ud


Senior care organizations that find a way to use technology to connect seniors with healthcare before they move into…lnkd.in/eUzY_q5


How is this a "divide"? Any senior living provider who does not excel at both hospitality and managing healthcare de…lnkd.in/e-zSCeY


Lots of useful questions in this. One really big one it brings to mind is to what extent successful players in the s…lnkd.in/eG7SvTE


Good example of how smart, appropriate integration of consumer focused technology into a senior care setting can hel…lnkd.in/eSJb7_n


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