Optimizely's profile picture. We're on a mission to help people unlock their digital potential.

Optimizely

@Optimizely

We're on a mission to help people unlock their digital potential.

مثبتة

Looking for an operating system that allows you to achieve your content, experimentation, and commerce goals in one place? That's Optimizely One, a holistic operating system for marketers. Learn more about the all-in-one operating system for marketers: optimize.ly/47Djj7W


Did someone say...crossover episode? 👀 Optimizely Opal now works with Sitecore! Run it standalone for chat, custom agents, and connections across any CMS, DXM, or workflow tool. See for yourself: optimize.ly/3LorPSX


Optimizely أعاد

🚀 @Optimizely shares how their partnership with Google Cloud delivers true customer value. By building on Gemini's leading AI & simplifying deployment through Google Cloud Marketplace, they've created a winning strategy for growth. Discover via @CRNgoo.gle/4qfJgoV


446% ROI. $7.1M in benefits. Paid back in under 6 months. 🤯 That’s the impact of Optimizely One, according to a new Forrester Total Economic Impact™ (TEI) study. Access the full study: optimize.ly/47dEQqT

Optimizely's tweet image. 446% ROI. $7.1M in benefits. Paid back in under 6 months. 🤯 

That’s the impact of Optimizely One, according to a new Forrester Total Economic Impact™ (TEI) study. 

Access the full study: optimize.ly/47dEQqT

Marketing Earth is in peril. Chaos reigns. AI agents assemble. Buckle up for the blockbuster you didn’t know marketing needed. Watch the full trailer, register for Opticon Online, and get ready to enter the Onederverse on October 21. optimize.ly/46wTCc7


Optimizely Opal is turning 2, and it’s already our fastest-growing product...EVER. ⚡ Nearly 10,000 daily AI actions 🌍 Adopted in 50+ countries 📈 More experiments, faster outcomes & higher engagement See how teams are scaling with Opal: optimize.ly/4nUWsNW

Optimizely's tweet image. Optimizely Opal is turning 2, and it’s already our fastest-growing product...EVER. 

⚡ Nearly 10,000 daily AI actions 
 🌍 Adopted in 50+ countries 
 📈 More experiments, faster outcomes & higher engagement 

See how teams are scaling with Opal: optimize.ly/4nUWsNW

Optimizely أعاد

Nazanin Ramizani from @Optimizely shares why adapting to this shift can help brands stay visible in an AI-first world. Read the full interview: talkmartech.com/interview/how-… #MarTech #AI #DigitalStrategy #ContentMarketing

talk_martech's tweet image. Nazanin Ramizani from @Optimizely  shares why adapting to this shift can help brands stay visible in an AI-first world.
Read the full interview: talkmartech.com/interview/how-…
#MarTech #AI #DigitalStrategy #ContentMarketing
talk_martech's tweet image. Nazanin Ramizani from @Optimizely  shares why adapting to this shift can help brands stay visible in an AI-first world.
Read the full interview: talkmartech.com/interview/how-…
#MarTech #AI #DigitalStrategy #ContentMarketing

Optimizely أعاد

Opal AI agents optimizing a website for Answer Engines (AEO/GEO): - interact with web traffic data / GA4 - identify specific web pages - get findings on how to optimize page - generate code to incorporate in page Incredible progress on @Optimizely Opal. Next drop: 9/30


Optimizely أعاد

🎙️ Nazanin Ramezani, Senior Director of Product Management at @Optimizely, shares her insights on how AI validation is reshaping content authenticity and the future of digital media. Watch Now: youtu.be/dpieYFzGWfo #AIContent #ContentMarketing #DigitalMarketing #Podcast


Optimizely أعاد

AI is now the first touchpoint between brands and consumers! Nazanin Ramezani (Sr. Dir, Product Management, @Optimizely ) shares how brands can optimize for AI instead of search and stay visible in this new era. 🎧 Watch: youtu.be/dpieYFzGWfo #AI #MarketingStrategy

talk_martech's tweet image. AI is now the first touchpoint between brands and consumers!
Nazanin Ramezani (Sr. Dir, Product Management, @Optimizely ) shares how brands can optimize for AI instead of search and stay visible in this new era.
🎧 Watch: youtu.be/dpieYFzGWfo

#AI #MarketingStrategy

Optimizely أعاد

“AI doesn’t change the vision. It changes the how of the vision.” The quote from @Optimizely CEO Alex Atzberger summed up Opticon 2025, where Opal was front and center, companies are struggling with tech stack headaches, and humans still matter: studioscience.com/insights/blog/…

StudioScience's tweet image. “AI doesn’t change the vision. It changes the how of the vision.”

The quote from @Optimizely CEO Alex Atzberger summed up Opticon 2025, where Opal was front and center, companies are struggling with tech stack headaches, and humans still matter: studioscience.com/insights/blog/…

3 amazing customers ✔️ (@CoxAutomotive, @CompTIA, @QuinnipiacU) A panel on leading in the AI era ✔️ The @marketoonist on content + cartoons ✔️ Closing celebration sponsored by @hugeinc ✔️ After party ✔️ It was an action-packed day at Opticon New York. 🔥

Optimizely's tweet image. 3 amazing customers ✔️ (@CoxAutomotive, @CompTIA, @QuinnipiacU)
A panel on leading in the AI era ✔️
The @marketoonist on content + cartoons ✔️
Closing celebration sponsored by @hugeinc ✔️
After party ✔️

It was an action-packed day at Opticon New York. 🔥
Optimizely's tweet image. 3 amazing customers ✔️ (@CoxAutomotive, @CompTIA, @QuinnipiacU)
A panel on leading in the AI era ✔️
The @marketoonist on content + cartoons ✔️
Closing celebration sponsored by @hugeinc ✔️
After party ✔️

It was an action-packed day at Opticon New York. 🔥
Optimizely's tweet image. 3 amazing customers ✔️ (@CoxAutomotive, @CompTIA, @QuinnipiacU)
A panel on leading in the AI era ✔️
The @marketoonist on content + cartoons ✔️
Closing celebration sponsored by @hugeinc ✔️
After party ✔️

It was an action-packed day at Opticon New York. 🔥
Optimizely's tweet image. 3 amazing customers ✔️ (@CoxAutomotive, @CompTIA, @QuinnipiacU)
A panel on leading in the AI era ✔️
The @marketoonist on content + cartoons ✔️
Closing celebration sponsored by @hugeinc ✔️
After party ✔️

It was an action-packed day at Opticon New York. 🔥

The future of marketing didn’t just show up at #Opticon, we orchestrated it. Introducing, Optimizely Opal's new capabilities: ✨ Specialized AI agents ✨ Drag-and-drop workflows ✨ Extensible integrations Learn more: optimize.ly/4pisoNw

Optimizely's tweet image. The future of marketing didn’t just show up at #Opticon, we orchestrated it.  

Introducing, Optimizely Opal's new capabilities:
 ✨ Specialized AI agents 
 ✨ Drag-and-drop workflows 
 ✨ Extensible integrations 

Learn more: optimize.ly/4pisoNw

Day 1 was just the warm-up. 🔥 Today, the main event begins...Opticon New York is in full swing. We’re diving headfirst into the Onederverse with a packed day of AI, experimentation, content marketing, and standout speakers. Stay tuned, big things coming. 👀

Optimizely's tweet image. Day 1 was just the warm-up. 🔥 

Today, the main event begins...Opticon New York is in full swing. 

We’re diving headfirst into the Onederverse with a packed day of AI, experimentation, content marketing, and standout speakers. Stay tuned, big things coming. 👀

Optimizely أعاد

Digital marketing must appeal to yet another audience: AI agents. Tara Corey of @Optimizely shares the growing influence of AI agents on a company’s metrics and encourages marketers to shift their strategy to address both humans and agents. news.crunchbase.com/ai/agents-huma…

news.crunchbase.com

RIP Digital Marketing To Humans 

Digital marketing, long reliant on traditional SEO to capture readers' attention, must appeal to yet another audience; AI agents, writes Tara Corey, SVP of marketing at Optimizely. In this guest...


Optimizely أعاد

Is your CMS “GEO-Ready”? 🤖 And what the heck is #GEO, anyway?🧠 @Optimizely just introduced a new set of #AI-focused features to support Generative Engine Optimization, including page and site structure, GEO-centric analytics, and more – all in its CMS. tinyurl.com/bddcxc2u


Optimizely أعاد

We teamed up with @Optimizely to share how a digital experience platform can help bring your digital visions to life — watch this free webinar on-demand now! hubs.ly/Q03tsMs60 #HealthcareMarketing #DigitalMarketing #DigitalExperiencePlatform #DXP #DigitalExperience

Geonetric's tweet image. We teamed up with @Optimizely to share how a digital experience platform can help bring your digital visions to life — watch this free webinar on-demand now!

hubs.ly/Q03tsMs60

#HealthcareMarketing #DigitalMarketing #DigitalExperiencePlatform #DXP #DigitalExperience

Nope, your website isn’t broken. It’s just invisible. Optimizely CMS now helps your content get discovered by humans and machines with: Page & site-wide optimization, and AI-ready analytics. Built for visibility in an AI-powered world. Stay seen: optimize.ly/3U2SYMw

Optimizely's tweet image. Nope, your website isn’t broken. It’s just invisible.  

Optimizely CMS now helps your content get discovered by humans and machines with: Page & site-wide optimization, and AI-ready analytics. 

Built for visibility in an AI-powered world. Stay seen: optimize.ly/3U2SYMw

Optimizely أعاد

Are your digital strategies focused on features instead of outcomes? Join our webinar to explore a proven framework that drives measurable business impact across @Optimizely CMS, CMP, and more! Register here: altudo.co/insights/webin… #DigitalTransformation #AltudoWebinars

GoAltudo's tweet image. Are your digital strategies focused on features instead of outcomes? Join our webinar to explore a proven framework that drives measurable business impact across @Optimizely CMS, CMP, and more! Register here: 
altudo.co/insights/webin…

#DigitalTransformation #AltudoWebinars

Optimizely أعاد

With #agenticAI heating up, @Optimizely is doubling down on #marketers We go one-on-one with CEO @aatzberger to discuss enhancements to its Opal #AI solution, including configurable, brand-aware solutions and more advanced #agentic tools. tinyurl.com/4cwd8mfz


Name a more iconic duo, we’ll wait. 😎 Optimizely x @commercetools are joining forces to power faster, smarter, and more personalized commerce for retailers with a future-ready, composable stack. Get the full scoop: optimizely.com/company/press/…

Optimizely's tweet image. Name a more iconic duo, we’ll wait. 😎

Optimizely x @commercetools are joining forces to power faster, smarter, and more personalized commerce for retailers with a future-ready, composable stack. Get the full scoop: optimizely.com/company/press/…

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