Surendra Patel
@patel_patel56
Director of Operations | OCR & CRM Automation Expert | Transforming Event ROI via Real-Time Data Capture | Martech, SaaS & Digital Ops Leader @gather_capture
Behind every smooth system are programmers ensuring that data flows, integrations hold, and errors don’t disrupt the process. Their work may be invisible, but it’s essential. On #ProgrammersDay, it’s worth pausing to say thank you to those who turn complexity into reliability.
.@Forbes shared 16 creative ways to generate leads. What’s often missing is the collection process. If a lead ends up in a spreadsheet waiting for upload, it goes cold. Treating capture as infrastructure, not an afterthought, turns intent into ROI. forbes.com/councils/forbe…
Accuracy isn’t negotiable. Legacy systems slowed trades & raised compliance risks. We deployed Gather Trading: 24/7 instructions, real-time auctions, multi-currency adaptability, and audit-ready logs. Impact: faster reconciliation + global scalability. #EnergyTech
Labor Day is a reminder to pause and be grateful for the people whose work supports us, and the teams and communities that make progress possible. Behind every milestone is human effort. Wishing everyone a restful, well-deserved day. #LaborDay
My key takeaway from this @martechismktg piece is to treat influence as a lifecycle, not an event. Use Salesforce bridging objects, automate OCRs, and align the handoff. Fix #Capture at the source, and the #ROI picture clears up. martech.org/how-to-turn-ma…
Outdated lead capture methods leave valuable leads cold. Modern tools collect meaningful insights, sync with #CRMs, and turn every conversation into a qualified opportunity. Pre-event prep + smart on-site engagement = measurable ROI #EventTech gathercapture.com/mastering-even…
gathercapture.com
Event Lead Capture Strategies for ROI | GatherCapture
Boost event ROI with GatherCapture. Learn expert lead capture strategies, CRM integration tips & tools to turn event data into pipeline power.
Suzuki GB was losing leads at events. Manual entry, outdated PDAs, no real-time access. They switched to a single iPad app synced to a #CRM. The result? 50% more leads, faster follow-up, better ROI. Lesson: capture isn’t enough. Act on data fast. #EventTech #DataCapture
#Leadership = follow-through. One owner per decision. Next action + date. Weekly review. Close the loop. Track completion and cycle time. If it isn’t on a calendar or checklist, it won’t ship. What’s your simplest accountability ritual? #Execution
Most event #Surveys die in a spreadsheet. Gather Event Surveys plugs into your #CRM, sends pre/post surveys to the right people, and writes results back in real time. On-brand forms, smart reminders, and live dashboards, so feedback turns into action (and revenue).
Modernizing delivery for a global luxury brand? We made it happen. No more rigid systems, no more workarounds, just real-time sync between field, #CRM, and #Compliance. If you're stuck with outdated after-sales tools, we can help you fix them.
We’ve all been this guy... running hard, going nowhere. If your team is stuck chasing data and repeating manual tasks, it's not a people problem. It's a system problem. Let your best people off the wheel. #EventTech #DataCapture #Leadership #CRM
.@FastCompany said it well: adaptability is impossible without trust. In a turnaround, that’s everything. Without trust, speed turns into chaos. We slow down first and listen, align, and build the system. Then we move fast. fastcompany.com/91374263/build…
fastcompany.com
Building teams that scale: The trust-adaptability connection
Adaptability is impossible without trust. Here's how to ensure your team is ready to move forward.
.@martechismktg says messy data is your secret weapon—if you know how to use it. I'd say the best way to use messy data is to stop it from getting messy in the first place. Smart capture > painful cleanup. That’s where @gather_capture comes in. martech.org/messy-data-is-…
Wellness doesn’t show up on the balance sheet. But when it’s missing, you feel it everywhere. Delays, #Burnout, breakdowns. If your team’s worn down, no strategy will save you. Use #WellnessMonth as your reminder: Build systems that protect your people.
In an # AI-driven world, in-person connections are becoming a competitive advantage. No matter how sophisticated the tools get, trust is still built face-to-face. What you can’t #automate becomes even more valuable. @gather_capture
The start of a #turnaround doesn’t feel like winning. You uncover hidden problems. The team doubts you. Fixes hurt more than expected. But if you stay in it. If you listen, walk the floor, and stick around, you can build #trust. That’s how you make it happen.
We help brands make in-person events smarter: • Real-time #data capture • #CRM integration • Measurable ROI Make every interaction count! @gather_capture
Real change doesn’t come with fanfare. It comes quietly, disguised as something nobody else wants to touch. That’s usually where the #value is. #Execution
Campaigns still treat customer #data as an afterthought. Retention + #ROI come from clean, relevant data powering the entire customer journey + building trust along the way. See how we help brands like Suzuki + Real Deals make it happen. @gather_capture gathercapture.com/campaign-manag…
gathercapture.com
Campaign Management - Gather Capture
Streamline your campaigns with Gather’s data-driven tools. Capture leads, drive conversions, and grow faster.
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