Tom Kotlarek
@tkotlarek
Rocket scientist who walked down the red carpet to agency life...
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As head of marketing at Gusto I shifted us from "growth at all costs" to profitable growth. ARR grew 100x in 4 yrs while CAC <12 mos. Now every company is asked to do the same. I shared how we did it in a recent talk to @ycombinator & @sequoia founders. Here's the summary:
WOTY 2022 final. Thanks to all who nominated! And thanks to @okotlarek for the infographic. #woty2022 #golden #nextgenstats
Companies with more #GenderDiversity in senior #leadership roles perform better. New research finally explains why. accntu.re/3nvyzyE
Just imagine turning on the TV, seeing your president, and feeling your blood pressure go down instead of up.
See our latest #disinformation topics on projectecho.art right now! These are false statements we started tracking in the past week. #ucdavis #Election2020 @UCDLandS
#Astroturfing describes an activity to simulate a grassroots movement, usually initiated by a concealed organization (like a corporation). The goal is to make it seem like everyday people believe a certain idea, usually for the organizers' benefit.
Congratulations, Olivia Kotlarek! vgrad2.z19.web.core.windows.net/ucdavis/iv/#30…
“Black Lives Matter” doesn’t exclude other lives any more than “Save The Whales” means fuck the other sea creatures.
"Every great developer you know got there by solving problems they were unqualified to solve until they actually did it." - Patrick McKenzie
The human brain is by far the most impressive computing device known to science. Neural networks made of superconducting nanowires might come much closer to the real thing. trib.al/ddNeGF3
What resilient teams do: 1. They believe they can effectively complete tasks together. 2. They share a common mental model of teamwork. 3. They're able to improvise. 4. They trust one another and feel safe together. s.hbr.org/2Y3eOjo
hbr.org
The 4 Things Resilient Teams Do
Resilient teams are just as important to businesses as resilient individuals, but while individual resilience is built independently, team resiliency must be carefully cultivated by leadership. We...
".. good leaders create visions, motivate people around a common purpose & guide them through ambiguity, whereas good managers execute on tasks & supervise people through work processes & controls .." IT’s greatest skill gap #Leadership cio.com/article/340877… via @CIOonline
Football starts in 50 days
The #TribeOpener may have been cancelled, but we're still in first place on the Gartner MQ! #RosettaCLE rfish.us/1q1xwrl
Chiefs now have lost 8 straight playoff games, breaking record they shared with Lions for longest postseason losing streak in NFL history.
![mpardo916's profile picture. The best things in life go un-tweeted... Netflix-binger, part-time muse, writer, shower singer. [these tweets are my own] https://t.co/jhu25Nppus](https://pbs.twimg.com/profile_images/609193207667101696/Dewhds2N.jpg)
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