#greenclaimscode search results
If you’re making #environmental claims to sell a product or service, your customers need to know they can trust them.🍃 Use the Green Claims Code to help ensure you’re not misleading your customers. greenclaims.campaign.gov.uk #GreenClaimsCode
Showing how the #GreenClaimsCode from @CMAgovUK helps avoid misleading marketing communications. Talk for #COP26 week at @UniNorthants with Ruhi Agarwal.
If a company is legitimately eco-friendly, it shouldn’t be hard to find proof. ✅Look for a reputable certification mark which shows they work with an environmental standards scheme. Find out more in the #GreenClaimsCode gov.uk/government/pub… #BrumTS
RT @SuffolkTS: You can't always trust green branding or phrases such as 'all natural', 'green' and 'eco' in ads or emails. Before making up your mind always look for evidence to back up any claims. Don't fall for 'green' scams. #GreenClaimsCode #NCW
Two thirds of consumers would be unlikely to buy from a brand that had embellished its eco credentials - @AskAttest #Greenwashing can cause long-term reputation damage and loss of sales. Make sure you're #GreenClaimsCode compliant! eventbrite.co.uk/e/applying-the…
Making your home more eco-friendly? ❌Do not trust slogans/vague terms ❌Phrases such as ‘all natural’, ‘green’ & ‘eco’ sound nice but don’t provide clear meaning & can leave room for misinterpretation. For more #GreenClaimsCode tips go to gov.uk/government/pub… #BrumTS
Don't be guilty of #greenwashing - make sure you're following the #greenclaimscode - Laura Aherne of @MillraceMrkting highlights the relevance of #sustainability in #marketing #CIMEvents #CIMWalesMasterclass
A study found that 40% of green claims made online could be misleading. Our new #Consumer newsletter looks at why #Advertisers targeting a new generation of environmentally conscious consumers need to be aware of the new #GreenClaimsCode: bit.ly/2WjFoK5
Marketers creating environmentally-focused campaigns, watch out - the Advertising Standards Authority (ASA) is cracking down to make sure those claims can stand the test of science: ethicalhour.com/in-house/resha… #GreenClaimsCode @cim_marketing
If a company is legitimately eco-friendly, it shouldn’t be hard to find proof. ✅Look for a reputable certification mark which shows they work with an environmental standards scheme. Find out more in the #GreenClaimsCode Visit: orlo.uk/qp9yx
We want to know if @ASOS, @boohoo and @Georgeatasda’s products are as eco-friendly as they say they are. That’s why we’ve launched an investigation to see if their #greenclaims are misleading customers. Find out more: gov.uk/government/new… #GreenClaimsCode
The CMA have released a new #GreenClaimsCode - a piece of guidance aimed at helping businesses to ensure that any green claims they’re making are truthful and don’t mislead well-meaning shoppers: ed.gr/dx070 @EC_Magazine
Make sure you back up any green claims you make with valid evidence, and that they’re up to date. Find out how to, with the Green Claims Code: gov.uk/green-claims-c… #TogetherForOurPlanet #GreenClaimsCode
George Lusty of @CMAgovUK keen to point out that businesses who invest in supporting their sustainable claims with evidence should be confident and therefore have a really competitive edge. #draperssustainablefashion #greenclaimscode #greenwashing #sustainablebusiness
The #GreenClaimsCode is a piece of guidance aimed at helping businesses ensure that any green claims they’re making are truthful and don’t mislead well-meaning shoppers: ed.gr/dx070 @EC_Magazine
People need to know that green claims are truthful – make sure you give them the full picture. Read our Green Claims Code to find how to do just that: gov.uk/green-claims-c… #TogetherForOurPlanet #GreenClaimsCode
Explore the latest policy development and thinking on green communications and #consumerism. Join our Director for Consumer Protection, Cecilia Parker Aranha, alongside with Lucy Shea and Aja Barber as they discuss our #GreenClaimsCode 👉 ow.ly/wSxR50Hw2Nh
Meanwhile, my dear Marketing people at @CimAtDatamine, ... What do you know about the #GreenClaimsCode that just passed in the UK, by @CMAgovUK? 🤔
If you’re going to compare products with your competitors, make sure you use like for like comparisons. 🍏 / 🍊 Take our Green Claims Code quiz to check you make the grade: greenclaims.campaign.gov.uk #TogetherForOurPlanet #GreenClaimsCode
Tomorrow at 4pm (BST), our Legal Director, David Perry, will be talking about #greenwashing and how to avoid it at @ecoage’s event. Register now: us02web.zoom.us/webinar/regist… #GreenClaimsCode
Want your eco-messaging to stand out for good reasons? 🌱 Find out How to Avoid Greenwashing in our new article. We highlight the biggest pitfalls plus steps to keep your brand on track. Stay transparent & earn loyalty. 🔗 playitgreen.com/how-to-avoid-g… #GreenWashing #GreenClaimsCode
Want your eco-messaging to stand out for good reasons? 🌱 Find out How to Avoid Greenwashing in our new article. We highlight the biggest pitfalls plus steps to keep your brand on track. Stay transparent & earn loyalty. 🔗 playitgreen.com/how-to-avoid-g… #GreenWashing #GreenClaimsCode
Are you talking about your brand's #CarbonOffsetting or #NetZero plans? Make sure you're compliant with advertising regulations and reporting standards: 181street.com/uk-advertising… #GreenClaimsCode #Compliance #Advertising #SustainableBrands
Under new regulations, brands should avoid terms like 'sustainable' and 'eco-friendly' when describing their business or products. Are you compliant with the #GreenClaimsCode? 181street.com/uk-advertising… #Advertising #Marketing #SustainableBrands #Sustainability
Robust and credible environmental assessments and plans are therefore crucial to avoid the risk of #greenwashing, potential legal repercussions and reputational damage. Learn more, including how Sandy can help keep supply chain businesses compliant with the #GreenClaimsCode,…
As a member of @ChsaCleaning , we signed their rigorous Code of Practice, which incorporates the Competition and Markets Authority’s #GreenClaimsCode, to help protect consumers from #greenwashing and false claims. chsa.co.uk/chsa-integrate… #sustainability #greenclaims #environment
Are you talking about your brand's #CarbonOffsetting or #NetZero plans? Make sure you're compliant with advertising regulations and reporting standards: 181street.com/uk-advertising… #GreenClaimsCode #Compliance #Advertising #SustainableBrands
Under new regulations, brands should avoid terms like 'sustainable' and 'eco-friendly' when describing their business or products. Are you compliant with the #GreenClaimsCode? 181street.com/uk-advertising… #Advertising #Marketing #SustainableBrands #Sustainability
How does the CMA's Green Claims Code give businesses better tools to make accurate and truthful environmental claims about their products? Read more: crs.law/kmt350Rmczg #greenclaimscode #fashion #sustainability #fastfashion #retail #commercial #consciousconsumers
Are you worried that your organisation may be greenhushing? Your impact report could be the tool you need to fill your content calendar, tell your sustainability story and comply with green claims standards. #GreenClaimsCode #ImpactReporting #Impact
🌿 Ensuring #GreenClaimsCode compliance: How Sandy leads the way 🌍 We're fortunate the UK's regulatory framework champions honesty and transparency in the #supplychain through the Green Claims Code. This mandates that businesses substantiate their environmental assertions with…
Ford have said that they would amend the claim in future ads to “Zero-emissions while driving” for greater clarity. #ElectricVehicle #Sustainability #GreenClaimsCode #Greenwashing
Sustainability Truths: The Green Claims Code A useful blog for businesses navigating their green claims and preventing greenwashing ⬇️ sungiftsolar.co.uk/16401-2/ #greenclaimscode #greenwashing #greenhushing #Renewables
Are you talking about your brand's #CarbonOffsetting or #NetZero plans? Make sure you're compliant with advertising regulations and reporting standards: 181street.com/uk-advertising… #GreenClaimsCode #Compliance #Advertising #SustainableBrands
🌿#SustainabilitySimplified: Green Claims Code! 1. Be truthful & accurate 2. Be clear & unambiguous 3. Don't hide or omit info 4. Only make fair & meaningful comparisons 5. Be substantiated 6. Consider full product life cycle. #GreenClaimsCode #SustainableBusiness
Under new regulations, brands should avoid terms like 'sustainable' and 'eco-friendly' when describing their business or products. Are you compliant with the #GreenClaimsCode? 181street.com/uk-advertising… #Advertising #Marketing #SustainableBrands #Sustainability
- The UK ad regulator doesn’t cover paid-for ads only. It also covers marketing assets like websites and other non-paid spaces (e.g. organic social media posts). The #GreenClaimsCode is even broader - applies to all commercial practices (a trader’s behaviour, marketing, etc). 7/7
This hinders the transition to a sustainable future and poses existential risks to the very brands and those affected by their operation. Full rulings: asa.org.uk/codes-and-ruli… #Marketing #GreenClaimsCode #Greenwash 6/6
Want to know what we're all about? We've answered some of the key questions conscious organisations and individuals have asked about The Anti-Greenwash Charter on our FAQ page 👉 antigreenwashcharter.com/frequently-ask… #greenwashing #responsiblemarketing #greenclaimscode
antigreenwashcharter.org
Frequently Asked Questions | The Anti-Greenwash Charter
Here are our responses to some of the key questions asked about the Charter. If you have a question that isn’t answered below, please get in touch.
Great to hear fr @CMAgovUK, @Travalyst & @KuoniTravelUK on ‘communicating sustainability’ with measurement, substantiation of claims, transparency and 3rd party certification continuing to be key (via @travelweekly). More on the #GreenClaimsCode greenclaims.campaign.gov.uk
If a company is legitimately eco-friendly, it shouldn’t be hard to find proof. ✅Look for a reputable certification mark which shows they work with an environmental standards scheme. Find out more in the #GreenClaimsCode gov.uk/government/pub… #BrumTS
The Competition and Markets Authority (CMA) has introduced the Green Claims Code to help improve how businesses, including fashion, communicate their sustainability credentials. bit.ly/2XDolnn #CMA #GreenClaimsCode #business #fashion #communication #sustainability
RT @SuffolkTS: You can't always trust green branding or phrases such as 'all natural', 'green' and 'eco' in ads or emails. Before making up your mind always look for evidence to back up any claims. Don't fall for 'green' scams. #GreenClaimsCode #NCW
Making your home more eco-friendly? ❌Do not trust slogans/vague terms ❌Phrases such as ‘all natural’, ‘green’ & ‘eco’ sound nice but don’t provide clear meaning & can leave room for misinterpretation. For more #GreenClaimsCode tips go to gov.uk/government/pub… #BrumTS
CHSA integrates Green Claims Code into Code of Practice - chtmag.com/chsa-integrate… #CleaningAndHygiene #GreenClaimsCode #CHSACodeOfPractice #sustainability #CleaningAndHygieneSuppliersAssociation
We want to know if @ASOS, @boohoo and @Georgeatasda’s products are as eco-friendly as they say they are. That’s why we’ve launched an investigation to see if their #greenclaims are misleading customers. Find out more: gov.uk/government/new… #GreenClaimsCode
A study found that 40% of green claims made online could be misleading. Our new #Consumer newsletter looks at why #Advertisers targeting a new generation of environmentally conscious consumers need to be aware of the new #GreenClaimsCode: bit.ly/2WjFoK5
Make sure you back up any green claims you make with valid evidence, and that they’re up to date. Find out how to, with the Green Claims Code: gov.uk/green-claims-c… #TogetherForOurPlanet #GreenClaimsCode
Tomorrow at 4pm (BST), our Legal Director, David Perry, will be talking about #greenwashing and how to avoid it at @ecoage’s event. Register now: us02web.zoom.us/webinar/regist… #GreenClaimsCode
People need to know that green claims are truthful – make sure you give them the full picture. Read our Green Claims Code to find how to do just that: gov.uk/green-claims-c… #TogetherForOurPlanet #GreenClaimsCode
Businesses have a responsibility to make sure customers can trust their green claims. Join our Assistant Director in Consumer Protection, Mike Coates, discussing the #GreenClaimsCode for Business and how it affects the #fashion industry this Wednesday: ow.ly/VgR050GTwPz
If you’re going to compare products with your competitors, make sure you use like for like comparisons. 🍏 / 🍊 Take our Green Claims Code quiz to check you make the grade: greenclaims.campaign.gov.uk #TogetherForOurPlanet #GreenClaimsCode
🌍 When shopping, think about the overall impact of a product, service or company. There could be information that a business doesn’t tell you. 🌱 Read more tips for identifying genuine Green Claims when shopping: gov.uk/greenclaimscode #GreenClaimsCode #TogetherForOurPlanet
A particularly interesting section of the #GreenClaimsCode anti-greenwashing guidance for anyone running #Sustainable marketplaces, directories etc - you're liable under the code to ensure all sellers are compliant.
Explore the latest policy development and thinking on green communications and #consumerism. Join our Director for Consumer Protection, Cecilia Parker Aranha, alongside with Lucy Shea and Aja Barber as they discuss our #GreenClaimsCode 👉 ow.ly/wSxR50Hw2Nh
If a company is legitimately eco-friendly, it shouldn’t be hard to find proof. ✅Look for a reputable certification mark which shows they work with an environmental standards scheme. Find out more in the #GreenClaimsCode gov.uk/government/pub…
🌍 If a business’s green claims are genuine, it should be easy for you to find proof to back them up. Look at the small print and check if they’re certified by an environmental standards scheme. 🌱 Find out more about the Code: ow.ly/Rr2f50GrtUd #GreenClaimsCode
In this month's #GlobalGood news... Actions V Aims, @CanonEMEA champions GGA youth for 3rd year, our first 'where are they now' look back on previous winners @ToastAle and the #GreenClaimsCode. ENTRIES OPEN 31.01.22! buff.ly/33L57yD
George Lusty of @CMAgovUK keen to point out that businesses who invest in supporting their sustainable claims with evidence should be confident and therefore have a really competitive edge. #draperssustainablefashion #greenclaimscode #greenwashing #sustainablebusiness
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