ArticleGroup's profile picture. A delightful product marketing agency.

Article Group

@ArticleGroup

A delightful product marketing agency.

Are your communications monochronic or polychronic? People don't organize their lives according to a single timeline. Messaging should reflect their needs at any particular moment. articlegroup.com/ideas/whats-on…


Business decisions don’t develop in a vacuum. They’re ultimately the sum of individual human motivations, connections and decisions. articlegroup.com/ideas/spoiler-…


Creating a product personality exercises the power of metaphorical language. What better way to find the right words than a game of Mad Libs? #productmarketing articlegroup.com/ideas/test-you…


Delivering effective creative work doesn't require awards — but we've built a tool that comes in very handy when judging your own concepts. #CannesLions #agencies articlegroup.com/ideas/never-mi…


Build with, not for: Check out the Direct Philanthropy Starter Kit from AG's nonprofit sibling, AGO, to learn how you can shift power to local hands, work with the most effective movement leaders, and build long-term community power from the ground up. articlegroup.org/resources/fund…


Article Group รีโพสต์แล้ว

Have white papers seen their day in the sun? With all the content options available, follow this decision tree to see if a white paper is the best fit for your messaging: articlegroup.com/ideas/but-do-y… @ArticleGroup #marketing #marketing101


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