Big Tech on Trial
@BigTechOnTrial
Reporting for BIG on the Google Search and Ad Tech antitrust trials, and generally confronting the power of Big Tech. Edited by @matthewstoller and @leehepner.
Day four of the Google remedy trial has wrapped — and @BigTechOnTrial has the rundown. "In sum, Google Ad Tech Day 4 gave us key testimony on perhaps the key determining variable in whether Google will be broken up: technical feasibility."
@BigTechOnTrial is back for #ftcvmeta week 2. FTC called its first expert witness, Jihoon Rim, to testify that Instagram and WhatsApp would have flourished on their own. We've heard about Kakao as a comp - and Rim was the founder & CEO of Kakao! stern.nyu.edu/faculty/bio/ji…
Our intrepid correspondent faithfully reports on the OTHER trial of the century.
Pumped for the Google AdTech ruling? Check out our latest on FTC v. Meta (link below) in @BigTechOnTrial #ftcvmeta
"Case by case, antitrust enforcers are taming the beasts of Big Tech." "We applaud @JKBustertruster, @dohamekki, and the last administration’s entire Antitrust Division." @LeeHepner on another landmark antitrust loss for Google.👇
BOOM: Google loses ANOTHER antitrust suit, it's a monopolist of the software used by publishers to manage online ads, as well as the exchanges used to buy and sell online ads.
Here's the @BigTechOnTrial writeup from day 1 of #ftcvmeta trial: bigtechontrial.com/p/day-one-the-…
Wow. I don’t think this has been reported anywhere else: @BBenedict33 reports that Judge Boasberg, who is overseeing the trial to break up Facebook starting next Monday, used to work for Meta’s lead counsel! 😬😵💫
While Zuckerberg roams the halls of the White House trying to buy new friends, Trump’s trial to break up Meta’s social media monopoly is - finally - upon us. For Big Tech on Trial, @BBenedict33 will be in the courtroom every day. Read his breakdown here: bigtechontrial.com/p/zuckerberg-o…
This Thanksgiving, we’re grateful for the work of the Justice Dept and Federal Trade Comm’n to reinvigorate enforcement of Section 2 of the Sherman Act. For your reading pleasure, a summary of closing arguments in Google Ad Tech, from @BalanceCrafting. bigtechontrial.com/p/between-the-…
After a week of rumors, it's official: The Justice Dept is demanding Google "promptly" sell-off Chrome. That's the baseline to cure Google's search monopoly. Here's the big kicker: If Google fails to comply, or if competition is not restored, Android must be sold off, too. /
Great summary of closing arguments in Google Ad Tech from @ArielleSGarcia. Judge Brinkema says it's the best-argued case of her career and cast doubts on a key part of Google's case. usvgoogleads.com/trial-updates/…
"I noticed that in paragraph 78 of your proposed findings of fact, you say that even in a market comprised of the entire ad stack, there's still direct evidence of Google's monopoly power. Can you address that?"
Thread on this morning’s closing arguments in the Google ad tech case, from @econliberties @BalanceCrafting 👇🏼
Highlight reel of Judge Brinkema's questions during closing arguments of DOJ & Google attorneys in adtech antitrust trial. Headline takeaway is that she sounded skeptical when Google urged that AmEx precedent can just be copy-pasted onto dynamic digital auction markets... 🧵
Google’s head of search isn’t just being replaced. He’s being promoted. An effective remedy to Google’s Search monopoly would terminate his employment and anyone else whose predatory conduct gave rise to Google’s monopoly. theverge.com/2024/10/17/242…
“This is really about the future of the free and open Internet,” Alford said. “If we’re not going to live in a world where we’re behind paywalls, then we have got to fix the business structure of the free internet.” Great recap by @martyswant. digiday.com/media/what-hap…
For my thoughts on @Google’s defense, @JusticeATR’s rebuttal, and where things go from here: digitalcontentnext.org/blog/2024/09/3… Thanks again to @DCNorg for the opportunity to share my perspective.
Thanks for the shoutout, @OSchiffey. 🥹My saint of a husband is driving me home as we speak. I hope my cat still loves me. @adexchanger article re: what’s to come now that #USvGoogle is over: adexchanger.com/marketers/the-…
The decline of newsrooms over the past two decades was a policy choice to allow companies like Google and Meta to monopolize markets and hoard critical ad revenue. But it’s not too late to reverse this trend. Grateful to be a part of this piece by @MorePerfectUS. Please watch!
NEW: Google and Facebook killed the news. 2.5 newspapers closed each week on average in 2023. And 500 journalists were laid off in January alone. It's because the tech giants are siphoning billions of dollars in ad revenue. Now the DOJ is finally taking them on.
damn
Is there a "crisis of expertise" in antitrust, as @JusticeATR Chief Kanter recently cautioned in a historic speech at Fordham Law? If so, the government's impeachment of perennial expert Dr. Mark Israel was a fitting capstone to the Google Ad Tech trial. bigtechontrial.com/p/this-is-how-…
This also happened today as Google wound up its defense for anticompetitive behavior in adtech. This is on top of the spoliation issues already noted.
Ugh I realized last night I forgot this in my update. In a super tense rebuttal, this moment felt like a pressure release valve.
In a more amusing moment, a Daily Mail senior executive testified he didn’t know if the Daily Mail is “savvy.” Court then asked “are you sure you want to be the record with that?”
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