Brand Scope
@BrandScope
Connecting brands with fee based product placement opportunities in top music videos
You might like
We connect brands with fee based #productplacement opportunities in music videos of various genres
Trying to turn Saturn into a luxury division while abandoning the original customers was beyond stupid & VERY POOR MARKETING!!
Would you believe G.M. had a huge sales success in the original, economical Saturns? Saturn sales peaked at 286,000 units in 1994!!!
That specific group of people will PERCEIVE your product as the best.
Create a product which is better for a specific group of people with specific problems that are not being solved very well by others. (cont)
A perception that exist in the mind is often a "universal truth". People are seldom, if ever, wrong. At least in thier own minds.
Study the perceptions in the consumers mind & focus your marketing programs on those perceptions.
Perception IS reality. Everything else is an illusion. Marketing is a manipulation of those perceptions.
#3 - The Law of Perception: Marketing is NOT a battle of products, its a battle of perceptions.
Social Net Branding Fails to Sway Women ---- http://bit.ly/14BAC7 via @addthis
Brands Dress Up for Fashion Week ----- http://bit.ly/W6tk1 via @addthis
Marketing is NOT about spending $$ on advtsg, PR, etc. Those are just tools. Marketing is about growing your business - revenues, profit etc
Stop throwing money out of the window and camouflaging spending as marketing. Marketing should be an investment, not an expense.
If the $$ you spend on marketing isn't growing your business and bringing in more $$ in return then you have marketing that......SUCKS!!
If marketing is the battle of perception, not product, then the mind takes precedence over the marketplace.
#3 The Marketing Law of the Mind: It's better to be 1st in the MIND than to be 1st in the MARKETPLACE.
Automotive #Brandfailures: Cadillac Cimarron, Pontiac Fiero, Ford Edsel, Chevrolet Corvair, The Delorean
United States Trends
- 1. Panthers 94,5 B posts
- 2. Stafford 33 B posts
- 3. Bryce Young 22,2 B posts
- 4. #KeepPounding 14,2 B posts
- 5. Bears 69,2 B posts
- 6. Coker 10,7 B posts
- 7. Puka 21,4 B posts
- 8. Bob Weir 9.380 posts
- 9. #GoPackGo 9.355 posts
- 10. Mike Jackson 3.170 posts
- 11. Jimmy Horn 2.259 posts
- 12. #NFLPlayoffs2026 1.621 posts
- 13. Evero 3.516 posts
- 14. Al Michaels 1.182 posts
- 15. #LARvsCAR 2.972 posts
- 16. Grateful Dead 6.342 posts
- 17. Parkinson 7.086 posts
- 18. Isaiah Simmons 1.023 posts
- 19. McVay 4.978 posts
- 20. #AEWCollision 3.032 posts
You might like
Something went wrong.
Something went wrong.