CAddicottWriter's profile picture. Freelance Content Marketing Writer for B2B Tech Companies & Agencies | she/her #ContentMarketing #ContentWriting #Copywriting

Charlotte Addicott | Technology Content Writer

@CAddicottWriter

Freelance Content Marketing Writer for B2B Tech Companies & Agencies | she/her #ContentMarketing #ContentWriting #Copywriting

Super proud to have been part of the team on Disruption Guide Fintech 2021. If you're looking for an easy way to get up to speed on the frenetic world of fintech, check it out. netguru.com/disruption/gui… #fintech #disruptionguide #technology


2021 will be about marginal gains says @neilpatel: “From split testing your title tags to get a few ranking improvements … to using Google Data Studio to better optimize for your lifetime value—it’s all about the little things.” #marketing #SEO neilpatel.com/blog/marketing…

neilpatel.com

2025 Marketing Trends: Are You Missing Any?

Marketing is constantly evolving, especially on the digital side of things. Are there any marketing trends you are missing in your campaigns?


Jeff Bezos makes fewer, better decisions – and thinks 3 years ahead. “All of our senior executives operate the same way I do. They work in the future … None of the people who report to me should really be focused on the current quarter.” #LeadershipTips fastcompany.com/90578272/how-j…


Are you making the most of your email list? “According to Constant Contact, the average ROI for email marketing is $38 for every $1 spent.” Check out @HubSpot‘s bumper guide on how to do it. blog.hubspot.com/marketing/emai… #contentmarketing #digitialmarketing #contentwriting


“Although they can add to your expenses in the short run, hiring outsourced [writing] talent has the potential to pay dividends by improving your SEO and increasing your brand visibility.” forbes.com/sites/forbesco… #contentmarketing #marketing #DigitalMarketing


He wasn’t talking about copywriting, but I love Stephen King quoting William Faulkner, “Kill your darlings, kill your darlings, even when it breaks your egocentric little scribbler’s heart, kill your darlings.” #copywriting #writingtips #writingadvice

14 copywriting tips from copywriting legends 1/ Copy is a direct conversation with the consumer. – Shirley Polykoff



How can you improve the effectiveness of your blog content? @chriscct7 says take requests from readers. “You may be surprised how many people will put in suggestions for specific topics that didn’t cross your mind.” forbes.com/sites/theyec/2… #contentmarketing #digitialmarketing


Users watch YouTube 4x more than Netflix - “If you’re looking to ramp up your content marketing efforts this year, consider paying more attention to YouTube thinking about how it can fit into your marketing mix.” searchenginejournal.com/tiktok-beats-f… #contentmarketing #contentstrategy


Lots of good advice here. Now I just need to figure out how to make the pain of not doing something greater than the pain of doing it 🤔 #chiefprocrastinator

THREAD: 15 of the most useful razors and rules I've found. Rules of thumb that simplify decisions.



Charlotte Addicott | Technology Content Writer reposted

** Charge for your worth not for your time. ** This is the best example I've seen to promote this idea, by @BrankaInjac.

espirian's tweet image. ** Charge for your worth not for your time. **

This is the best example I've seen to promote this idea, by @BrankaInjac.

✨close ur tabs. If it’s meant to be, you’ll find ur way back✨



“B2B comms are evolving as brands recognise that business decisions are made by people, not organisations.” - Recent B2B trends for brands to take advantage of shar.es/ab6zYE via @marketingb2b #contentmarketing #contentstrategy


In case you needed a more compelling reason to know who your target audience is... "it's the reason why HubSpot is worth $10 billion and I'm not even worth a fraction of it" – @neilpatel neilpatel.com/blog/target-au… #contentmarketing #contentstrategy #contentwriting


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