Aakanksha K
@CactusComm
Former web developer, currently a SEO Analyst and now moving towards the Web Analysis / Conversion Rate Optimization.
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searchenginewatch.com
How to combine AdWords with Outbrain without cannibalizing their effectiveness - Search Engine Watch
How different parts of the funnel can specifically incorporate two different channels - AdWords and Outbrain - while avoiding cannibalisation.
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