Debbie Ellison
@DigitalConstant
Global Chief Digital Officer @VML. Mum of two absolutely amazing adults. Come on the journey with me. All views are my own.
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The #ShoptalkMeetupForWomen is here, and we’re ready. #VMLYRCommerce's @DigitalConstant will join today and Thursday to lead a discussion on championing a culture of purpose and inclusion. Are you going to be there? More info: brnw.ch/21wCWHX
"You’ll damage brand equity if you make it difficult for people to buy." @VMLYRCommerce's Debbie Ellison on the opportunity to bridge social and social commerce👇 bit.ly/3pZGk5o
wpp.com
WPP iQ | WPP
Transformative industry intelligence
New work by @VMLYRLondon x CALM 'Unseen Signals' aims to tackle rising suicide rates in young women. The powerful work features England Lioness Fran Kirby. Check it out: creativebrief.com/agency/vmlyr/w…
Feel part of the jury room with me and get our low-down on the big Creative Commerce themes that were at play at @Cannes_Lions this year, and how brands are creating meaningful value that drives growth through creativity. lnkd.in/eKbupjHc @VMLYRCommerce @WPP #creativity
“In a world where the points of inspiration and purchase have converged, #CreativeCommerce has the power to both build brands AND deliver growth.” @VMLYRCommerce's @DigitalConstant shares more about one of the newest categories at @Cannes_Lions. fal.cn/3z1WG
The role of the physical store is to experience - says @AngelicVendette from @aloyoga @Borde_ @VMLYRCommerce @Cannes_Lions
How do you even start to manage and calculate the ROI of running nearly 100 events a month? Our global cco, @Borde_ finds out in his conversation with @AngelicVendette, @aloyoga at @Cannes_Lions @VMLYRCommerce
.@WPP teams up with #NVIDIAOmniverse to use generative AI in advertising. ft.com/content/87511d…
"...you’ll damage brand equity if you make it difficult for people to buy." My thoughts on why Social Commerce needs to be part of the future for social-first brands. lnkd.in/exEpkp9b #social #socialcommerce @VMLYRCommerce @WPP
Should Cannes juries put ‘bullshit' brand purpose out to pasture? @aandeddb @DigitalConstant @VMLYRCommerce @dentsuCRTVUK @Noddynoonah @MullenLoweLDN @LeoBurnettUK buff.ly/45dvtVi
"Social commerce delivers a means of taking brand love and giving people the opportunity to buy in the moment" Worth a read - Social commerce: building brand love and delivering growth from @DigitalConstant @VMLYRCommerce wpp.com/en/wpp-iq/2023…
wpp.com
WPP iQ | WPP
Transformative industry intelligence
My thoughts, when asked about whether Cannes juries should put ‘bullshit' brand purpose out to pasture... @VMLYRCommerce @Campaignmag campaignlive.co.uk/article/cannes…
Awards ceremony time at The Studio for HotTopics’ 2023 Global CIO 100, Future CIO 100 and Global CDO 100. Panel with Joanna Pamphilis, Louise Folliot, @R1chardatron, Sonia Patel FBCS, @DigitalConstant hosted by @DougDrinkwater1. Thank you to our partners…lnkd.in/eMJh79Ns
I’m looking forward to being a judge on the 2023 eCommerce Awards which acknowledge and applaud innovation and enterprise in the online retail space. Make sure you enter! lnkd.in/ek3G_Cg8 #eCommerceAwardsLDN VMLY&R COMMERCE #ecommerce #commerce #retail
Want to know how to cater to Gen Z shoppers with new products and experiences? Join Shai Eisenman at Bubble, Jason Crawford at adidas, Alan Tyldesley at Spotify and I over at @shoptalk in Barcelona on the 9th May. @vmlyrcommerce @vmlyr #GenZ #commerce
So honoured to join the Creative Commerce jury at @Cannes_Lions this year! Hoping to see you there!
.@VMLYRCommerce Inclusion Experience Practice lands Intercontinental Hotels & Resorts assignment. hubs.la/Q01HY1nF0
Hugely proud of our teams for also scooping Best Agency Client Relationship and being Highly Commended for best agency creds - voted for by 50 of the best CMO’s. Congratulations to all that were shortlisted! ⭐️⭐️⭐️⭐️⭐️ #WeAreVMLYR 🙌🏽
🎉🎉 @VMLYR
VMLY&R UK Named Top 25 Employer by Investing in Ethnicity lbbonline.com/news/vmlyr-uk-… @VMLYRLondon
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