DirectMail2013's profile picture. I believe that direct mail can co-exist in a traditional and online world and that marketers can increase their chances of success by leveraging both.

Linda Pophal

@DirectMail2013

I believe that direct mail can co-exist in a traditional and online world and that marketers can increase their chances of success by leveraging both.

Direct mail is not dead! This infographic will show you why! ht.ly/mnrit


A customer is 30-times more likely to respond to direct mail than an email. ht.ly/mnrfj


Have you read "Lean In"? What did you think? Do the concepts covered by Sandberg resonate with you?


RT @simplycomm: When it’s time to say goodbye to print. Making the move to digital publications ow.ly/m6Bjs #comms #digital...


The big benefit of traditional junk mail for marketers? It *has* to be seen. ht.ly/m73hi


Why direct mail still yields the lowest cost-per-lead and highest conversion rate @B2Community - ht.ly/m37gn


"The...danger for most...lies not in setting our aim too high & falling short, but...setting our aim too low & achieving (it)."-Michelangelo


Seth's blog - a handful of tech tools you don't want to be without! @ThisIsSethsBlog ht.ly/m2582


Everything old is new again! For communicators, the old rules will always apply - via @StratCommun ht.ly/lQQ2V


Is social media advertising or PR? Duh! via @StratCommun ht.ly/lQQ4m


Are the 4 P's still relevant - "yeah, you betcha!" @LawFirmBizDev ht.ly/lQPZ8


Top marketing trends for 2013 via @B2Community. ht.ly/lQPVe


4 easy ways to create mobile-friendly email buttons @B2Community ht.ly/lQPTk


If you’re “in the box” and not seeking “outside the box” POVs, you're limiting your opps for growth & innovation! ht.ly/lQOxp


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