GA4BigQuery
@GA4BigQuery
A digital guide with example queries and tutorials on how to query Google Analytics 4 data in BigQuery. Free monthly newsletter. Premium tutorials and reports.
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New post: Which web analytics tools provide a raw event data export to BigQuery? ga4bigquery.com/which-web-anal…
Newsletter: #10 - Increased data sampling pushes GA4 users towards BigQuery ga4bigquery.com/blog/newslette…
New post: How to fix the major GA4 BigQuery export misattribution (part 2: join 'gclid' parameter with Google Ads data transfer and get your campaign data right) ga4bigquery.com/how-to-fix-the…
ga4bigquery.com
How to fix the major GA4 BigQuery export misattribution (part 2: join 'gclid' parameter with Google...
This tutorial will focus on how to 'repair' your source, medium AND campaign fields, by extracting the gclid parameter for every session where it is available, then join it with campaign data from...
New post: GA4 BigQuery export schema change log (or how to generate your own) ga4bigquery.com/ga4-bigquery-e…
New post: How to get the GA4 property id from the BigQuery export metadata and join it with your event data ga4bigquery.com/how-to-get-the…
New post: #7 - AI-powered SQL code assistance coming to BigQuery Studio ga4bigquery.com/newsletter-7/
#BigQuery recently added charts to the UI. It offers a very quick and simple way to visualize data without needing to open other tools like Looker Studio. At the moment bar and line charts are available for a single dimension and multiple metrics.
New post: How to create a GA4 item / product performance report in BigQuery ga4bigquery.com/how-to-create-…
New post: How to set up Google 'Connected' Sheets to access GA4 BigQuery export data without learning SQL ga4bigquery.com/how-to-set-up-…
New post: How (and why) to activate the GA4 user activity data export to BigQuery ga4bigquery.com/how-and-why-to…
User Data export is rolling out to #GoogleAnalytics4 / #BigQuery. It includes two new tables - one for user ID data and one for client & device IDs. Check out the schema and details here: support.google.com/analytics/answ…
New post: Why (and how) to use GA4 event_timestamp with your local time zone instead of event_date in BigQuery ga4bigquery.com/why-and-how-to…
Such a good article by @CharlesFarina . It’s puzzling why the answer isn’t provided by #GA4 UI. Just another reason (of many) why understanding GA4 data is going to take some time…and why we need to learn BQ. charlesfarina.com/the-traffic-so…
A couple of weeks ago Glenn Schmelzle invited us on his @funnelreboot podcast. We had a great conversation about #GA4 & #BigQuery and explored the sweet spot between data, business and tech. funnelreboot.com/episode-153-bo…
Great resource!
Querying the GA4 BigQuery export can be a real headache – even for SQL experts. With so many fields, it's not easy to figure out the logic behind each one. That's where ga4sql.com comes in - a query builder that makes it easy to generate SQL queries. #ga4 #bigquery
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