GoGuide
@GoGuideio
Helping outdoor professionals make a better living doing what they love
ATTENTION OUTFITTERS WHO WANT TO IMPROVE THEIR MARKETING This is a lesson we learned the hard way: Hiring inexperienced people is expensive. ✅ Buy the proven knowledge first ✅ Know exactly what you’re looking for in a hire ✅ Then decide who you actually need
GoGuide is for the outdoorsman who wants… ✔️ Access to trips most people will never get to experience. ✔️ Truly the best outfitters in the world. ✔️ Recommendations by people who value their experiences as much as you do.
Startup Lesson for Outfitters: Early on, I passed on a $4k-$8k opportunities to get proven help growing our business. Instead, I hired someone inexperienced for $45k who had to figure it out from scratch. It didn’t work. The right playbook is valuable. Payroll is expensive.
Quick Business Update: In the outdoor world, it’s all “who you know.” Well, now we know Bobby Mann. Bobby Mann is known for going on a “trip of a lifetime” four times a week. We’re picking his 10 favorite trips… And hosting them with GoGuide. Coming Soon 👀
This is how EVERY GUIDE SERVICE can start creating better marketing. The best content provides value to your ideal customer. Figure out what concepts your team have taught lately while guiding & you will have a list of content idea that provide value to potential clients.
Serious outdoorsmen don’t book trips off Google. They ask someone they trust. That’s why we built GoGuide — a private club of vetted outfitters and member-recommended trips. Thats why all our outfitters require a recommendation , invite, or application to join.
ATTENTION HUNTERS & FISHERMAN In the outdoor industry, trip recommendations matter... A LOT. Your next trip of a lifetime won’t come from a google search. It will come from a recommendation. Trust us on this one.
Experience Seller Strategies #106 Thriving businesses create new offers that turn past clients into repeat buyers. Struggling businesses chase new leads and hope it works. If you want repeat business ask this question: Is my business structured to create repeat business?
Everyone OUTFITTER OWNER says they want to grow their business. Few ask the right question, so most work on non growth activities Ask yourself: Would I grow faster with more new customers or getting more $ from my past customers? If you don't know you are busy not productive
Hard truth in the outdoor industry: Google wont give you the best trips in the outdoors. It will gives you the best marketers.
🚧 🎣 ATTENTION OUTFITTER OWENERS🏹 🏄 Discounts feel desperate. Bonuses feel valuable. One kills desire to buy. The other builds it. Simple switch. Big Difference.
⚠️ Attention outfitters who want to grow your business This simple mistake is costing you clients❗ Stop saying your trips are “perfect for everyone." It is not true. They are better for certain types of customers. Speak directly to them in your marketing & you will grow.
🚧 🎣 ATTENTION OUTFITTERS🏹 🏄♂️ ⭐ Your funnel is your business. It’s not a marketing term — it’s the journey a customer goes on with your offers and touchpoint. Understanding this is what unlocked real growth that felt groundbreaking our my business and our clients.
The world doesn’t need another marketplace that has touristy trips. It needs a trusted network for serious outdoorsmen.
👊 Most OUTFITTERS don’t need more marketing. ⭐ They need better offers first. A funnel that makes those offers clear, valuable, and repeatable is what enables marketing to work. It is so important that we turn down clients who want marketing until they understand this.
Win this $1000 Fly Rod!! Follow GoGuide and like this post to enter. Retweet this post for 10 extra entries! Winner will be announced after our last fly fishing show in February.
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