Interactive Media Co
@IMConference09
Join executives, editors & publishers from leading media Web sites and be challenged into new ways of thinking to thrive in the economic climate
You might like
Check out other Nielsen / AdweekMedia Conferences: @WhatTeensWant @SocialMediaConf and @MPOY2009
Wolff: Google will not be [newspapers] salvation. #IMConf
Wolff: Newspapers have given up on local news. If we get rid of newspapers provides an opp for people to fill it #IMConf
Wolff: The problem is that one thing goes away, local news, something else won't fill the place #IMConf
What do you see filling the gap to aggregate? #IMConf
Wolff: Re-establish a reasonable model for content creators and content distributors. #IMConf
Wolff: Expertise that exists in a set of silos all being fed in a new system of distribution. #IMConf
Wolff: What we loose in this is a large number of general news organizations #IMConf
Wolff: We become in a position to funnel traffic and therefore money to news providers. #IMConf
Wolff: If we can do that, replicate network news feeling, we get to build the kind of audience to monetize news #IMConf
Wolff: They want their news to be entertaining and they want it fast. #IMConf
Wolff: We think you do this by looking at news behaviors that remain constant, multiple sources, fast, #IMConf
Wolff: Will happen around a number network type sites. Think of the future as the network news #IMConf
Wolff: Top 10 news sites have about slightly more than 10 million uniques a month. Build audiences of a TV size #IMConf
Wolff: The answer remains uncertain. in order to make this work, you have to have really really large audiences #IMConf
Wolff: How do we take this and turn it into a business? What is the next step for all of us? #IMConf
Wolff: A classic vertical play, a formative experience essentially from the beginning why do people do this? #IMConf
Wolff: The only people who would produce content are people producing specialized content in their field #IMConf
Wolff: If the Boston Globe doesn't exist we're screwed is really silly #IMConf
Wolff: No one is willing it pay for content except that at the same time outpouring of content #IMConf
United States Trends
- 1. Notre Dame N/A
- 2. Philip Rivers N/A
- 3. Lobo N/A
- 4. Ryan Wedding N/A
- 5. benson boone N/A
- 6. #TALON N/A
- 7. #FursuitFriday N/A
- 8. March for Life N/A
- 9. Blades Brown N/A
- 10. Cameron Smotherman N/A
- 11. #RepublicanHealthcareDisaster N/A
- 12. #Supergirl N/A
- 13. Marc Anthony N/A
- 14. Bricillo N/A
- 15. Deion N/A
- 16. Jason Momoa N/A
- 17. Jeff Saturday N/A
- 18. #FanCashDropPromotion N/A
- 19. AMERICAN GIRLS N/A
- 20. Afghanistan N/A
Something went wrong.
Something went wrong.