IntentData.io
@IntentData_io
http://IntentData.io, Inc. is a #WomanInTech owned #Martech firm that provides #IntentData for #ABM, #DemandGen & #B2BSales. @Yvonne_Haendel CCO & President
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Stop worrying about your paid ad targeting. Contact level™ third party intent data can supplement first party data for effective B2B ad targeting as cookies disappear. story.cd/AAQRgT
IntentData.io Announces Solution For Customer Match Ad Targeting - Contact level™ third party intent data can solve the ad targeting challenge B2B marketers face as Google ends support for cookies - and improve results bit.ly/3d4bcs5
Contextual™ Technographic Data expands the power of the marketing datastack for enterprise technology growth marketers and sales. story.cd/AAPvq_
IntentData.io Announces Contextual™ Technographic Data - designed to provide growth marketers and B2B sales with actionable insight beyond ICP mapping. It combines traditional tech stack intel & contact level™ #intentdata signals. bit.ly/3iXeCON
.@TechTargetCMO wraps up with @agaffney with the important caveat that #ContactLevel™ #IntentData is an important distinction when comparing vendors
intentdata.io
7 Tips for Weaving Intent Data Across the Customer Lifecycle and Enterprise
Intent data provides powerful insights for applications across the enterprise and customer lifecycle. Without executive sponsorship, however, it's wasted.
.@TechTargetCMO & @agaffney having a great discussion about #IntentData maturity, moving quickly to use cases across the customer lifecycle (you don't have to start with #DmenadGen!)
IntentData.io congratulates @christoptaylor as the first winner of the quarterly "Marketing Data Master Distiller" Award for excellence in marketing and intent data orchestration! story.cd/AAN2M8
Huge shout out to @christoptaylor for his inspirational work and excellence in #MarketingData orchestration! "He perfectly exemplifies the ethos of a Master Distiller of Marketing Data" says @Yvonne_Haendel bit.ly/2VQGeve
It's simple to buy #IntentData as an integrated plug-in with #ABM software & contact databases. Simple, sure, but at huge opportunity costs. Approach it differently, and unlock the value of data across the enterprise! 3 key steps help make that happen. bit.ly/2YhsAmf
3 Reasons Intent Data Volumes are Falling During the Covid-19 Crisis - Many companies have seen buyer intent data signal volumes fall sharply just when they need them most. Three factors are at play. And there is a solution. bit.ly/2JYNazB
#EventMarketing Lives Even in a Virtual and Viral World - Physical events are canceled but virtual is going strong and contact level™ #IntentData can help marketers engage likely attendees despite disruption. bit.ly/2vLkjet
You've invested so much in #marketingdata. Yet 78% of #B2BMarketers tell @DG_Report it's unusable! And that costs opportunity with #IntentData too. Join @edbmarsh and @BlueVenn Wed for a webinar at 11am EDT to learn how a #CDP can help. Register here. bit.ly/3b8xqoY
B2B marketers - let's help each other create & share best practices to use intent data and create a community connection for remote workers. It's free, easy & will help you hit targets. intentdata.io/news/intent-da… story.cd/AANkPx
#IntentData that still works even as you #WorkFromHome! Third-party data that doesn't rely on IP address resolution from IntentData.io delivers just as marketing intelligence signals become more important with interruption of #EventMarketing. story.cd/AANjQt
#WFH - kind of fun. kind of scary. kind of overwhelming. companies are looking for creative solutions to keep the growth going. #IntentData is getting attention - but will it work? Data based on IP Addresses may struggle. Here's why. bit.ly/2vjooq2
Why is marketing data still frustrating and often ineffective? Let's look at some recent research, and then speculate about how to fix it and why that's so hard. bit.ly/2Iogv5w
Data without a narrative is only noise. @ThisIsSethsBlog nails it. And so true of #IntentData. The story of contact and account fit and activity - combining all 1st, 2nd & various 3rd party data is what breathes life into it! seths.blog/2020/03/the-di…
right on @amandabohne - it's about being part of the 23%! hbr.org/2017/07/the-tr…
My thoughts on the difference between a #cmo and a head of #marketing.
Do you really need #AI and #machinelearning to fully leverage #intentdata? No. Absolutely not. There’s too much smoke and mirrors anyway. Basic steps like unifying data, analyzing and orchestrating based on what… instagram.com/p/B8PiniAJMJU/…
Ever wonder how accurate intent data is? That's actually a really complex question, and includes factors right up to you! bit.ly/2GY5xTK
intentdata.io
How Accurate Is Intent Data?
Wondering how accurate intent data is? That's actually a really complex question. Here's why.
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