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"Local publishers hold the key to their community's attention — and their advertisers’ success hinges on leveraging that connection." 💡 Read the article to see how the January Spring team is empowering publishers to thrive: ow.ly/zskX50UcTMb #DigitalAdvertising
The January Spring team was very excited to attend the 2024 MediaOS Revenue Summit in Nashville last week!🤠🎶 Thank you for having us and we can’t wait for next year! #MediaOSRevenueSummit #digitalmarketing #firstpartydata
How do you let people know what digital products and services you offer? See our blog post on how to grow your digital: lnkd.in/ePDT88CD #digitalmarketing #digitaladvertising #marketing #blogging
How to leverage Addressable Data for Targeted Programmatic Advertising Campaigns 👇 #wecanhelp simpli.fi/leveraging-add…
What is Programmatic Advertising? Check out our breakdown below 👇👇 januaryspring.com/programmatic-a…
Happy Valentines Day! Here's to hoping some chocolate is in your future. ❤️ 🍫
Are you an ad sales professional? January Spring teamed up with America's Newspapers to bring you a four-part series on Digital Selling Skills. Watch and Learn below 👇 ow.ly/uCB050Hz99t
Did you know CTR performance is channel-dependent? Programmatic display delivers different engagement than paid search or paid social. We break it down below 👇 👇 ow.ly/TRWz50Hz8Xm
Reach Job Seekers across the Web and Mobile using these tactics: ✔️ Competitive and industry geo-fencing ✔️ Industry job seeker keyword retargeting ✔️ Demographic, geographic targeting based on industry ✔️ Site retargeting from your jobs page januaryspring.com/2021/10/05/new…
OTT/CTV is providing advertisers immediate access to premium inventory with household-level precision and national scale. Don't miss the opportunity to advertise on Football's Big Weekend! 🏈 simpli.fi/target-footbal…
Wishing you the coziest day filled with the ones you love.❤️
Advertisers need access to granular targeting capabilities that allow them to reach a precise audience of consumers who are most likely to take an action. simpli.fi/commentary-per…
Click-through rates also vary by industry. So, we use our deep bench of case studies to help you set expectations for each advertiser. januaryspring.com/2021/10/25/wha…
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What Is A Good CTR For My Programmatic Display Campaign? | January Spring
This is a common question and one we don’t mind answering. However, it’s not as clear-cut as we’d all like it to be.
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