Jason J. Ruby
@JasonJRuby_
Sustainability data shouldn’t need a translator. Working on the fix.
We’re heading into a time where EPDs won’t just sit on websites. They’ll live inside procurement tools, BIM systems, and digital product passports. The challenge shifts from data availability to data usability.
As the DPP and CPR take effect, one thing becomes clear: Environmental data is finally moving out of static PDFs and into the real world. But making that data understandable will decide who actually benefits from it.
The future of transparency isn’t reports. It’s data that moves with the product. DPP and CPR are making that happen.
STATE OF THE CLIMATE 2025 -- ON THE BRINK The State of the Climate in 2024. 'We are hurtling toward climate chaos. The planet's vital signs are flashing red'. academic.oup.com/bioscience/adv… #environment #climatechange #globalwarming
DPP + CPR = a new era of transparency. Environmental data won’t live in PDFs anymore, it will follow the product itself.
By 2027, every fashion item in the EU will need a Digital Product Passport. Glyn Atwal explains how this move could redefine fashion—turning regulation into brand-building opportunity. hubs.li/Q03Rjt4c0 #RetailInsights #Sustainability #FashionInnovation
The EU Taxonomy redefined what “green” means. The CPR, DPP, and CSRD are making sure we can measure it. The next challenge? Turning compliance data into something people actually understand.
The EU Green Deal isn’t just policy, it’s a data revolution. Every product placed on the European market will soon need to prove its environmental performance. EPDs are becoming the passport to participate. The license to play.
📢 Join us this Tuesday for our webinar “Sustainability Reporting in the EU: Challenges, Changes & Opportunities.” Learn how the #CSRD & #ESRS are reshaping business #sustainability in the EU. Register here👉biofin-project.eu/webinar-sustai… @HorizonEU @REA_research #biodiversity
Net zero targets mean nothing without transparent progress reports and independent verification. Show us the data.
Today, an EPD sits in a PDF that few people read. Tomorrow, it will be part of the Digital Product Passport, flowing through procurement systems and ESG reports. The EPD isn’t going away - it’s evolving.
With CSRD and ESRS E5, companies must report Scope 3 emissions from their supply chains. That’s only possible if suppliers provide verified EPD data. EPDs aren’t just about construction anymore, they’re becoming the language of value chains.
The upcoming Digital Product Passport (DPP) means materials will soon carry a digital identity, including their carbon footprint and resource impact. EPDs will become the foundation of that data. The future of transparency starts with how we explain it.
The new Construction Products Regulation (CPR) will require every product to carry environmental performance data - not just safety or CE marking. EPDs will move from nice-to-have to must-have. The question is: who will make that data understandable?
Most people treat the numbers in an EPD as absolute truth. But they’re only as good as the assumptions behind them. Every EPD depends on choices — lifespan, transport distance, energy mix, end-of-life scenario. Change the assumptions, and the “truth” changes too.
When comparing two EPDs, always start with this question: Do they use the same declared unit and system boundary? If one measures per 1 m² and the other per 1 kg — or if one includes modules A1–A3 and the other A1–C4, you’re not comparing products, you’re comparing math.
Cement = 8% of global CO₂ #emissions. But eco-alternatives like fly ash, green concrete & #recycled aggregates can cut emissions by up to 40%. Rebuilding green is not just possible, it’s proven. #GreenRecovery #ClimateSolutions
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