Anthony
@Kantekdzn
Web designer & developer. Building 6-figure websites for architects worldwide. Follow for tweets about client acquisition & architecture marketing
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My design philosophy: Remove the unnecessary, keep what's important. Every design element should have a reason behind why it exists, because at the end of the day - beautiful should never sacrifice function. What would be the point of it otherwise?
Steal my 5-step "Doubt-Hammer" framework for creating high-performing architecture website: Adress the 5 major client fears: 1. Fear of financial ruin 2. Fear of losing their vision 3. Fear of being ignored 4. Fear of complex process 5. Fear of wasting money Architecture sales…
Spent whole weekend analysing websites in architecture industry Putting it all together into a system that basically will 2x your lead flow It’s pure math & statistics
Eveyrthing architects have been told about online marketing is wrong. Here is the truth: - Posting more projects won't get you clients - Nobody buys because of a nice render - Spending more on ads won't work Instead: - Talk more about your process - Explain how you communicate…
How to double your online project inquiries without spending $1000's on ads: - Resolve every single fear your client might have Example: - 99% of clients say you're too expensive... But the psychology behind this question is not finances. They're testing your competence.…
We need more architects that create this type of stuff 😍
This is ridiculous But at the end of the day one can be really proud of himself that his work is so good. Even though it hurts to see it being destroyed
The one thing everyone nobody understands in architecture... Clients don't wanna see your portfolio of renders... They wanna know: - Can you stick to the inital budget - Can you let them keep autonomy - Are you a trustworthy person Architecture sales is a game of trust
You're probably making this one mistake with your architecture service and it's killing your conversions: You're selling the destination to someone who's afraid of the journey itself They worry about: - Hidden costs ruining their budget - Loosing control over the project -…
I genuinely believe most architects who suffer with their clients have wrong offer packaging rather than being unlucky lol
Everyone preaches mobile-first web design But for architecture? - It's wrong Here is why: Your ideal clients aren't researching firms on their phone during their commute. - They're on their laptop. After 9pm. With their partner. Looking at your work on a large screen. That's…
Whart makes an architecture site convert at 12% while industry average is 2-3%? Here's what they do differently: Above fold: One stunning hero image. Not a carousel. Headline focused on client dreams, not firm history Single clear CTA: ex. "Schedule intro call" Social proof…
"Form follows function" - This is my entire design philosophy. Here's how I apply 1950s Bauhaus thinking to modern web design: - Keep what's functional - No decoration for decoration's sake - Grid as structural integrity - Limited typography and color - Function determines form…
Showing 50 projects doesn't make you look established - It makes you look unfocused. More is not always better. When visitors see 50+ projects they encounter decision paralysis: They can't figure out what you're actually good at & they leave. 8-12 strategically curated…
Minimalism isn't just aesthetic. It's strategic positioning. Here's what white space actually does on architecture websites: - It forces attention to what matters. - It communicates "we have time, we're not desperate" - It signals premium before a single word is read. This is…
If you're looking for someone to design killer google/social media ads for your interior design/architecture business - definitely check out Arjun's work He's a real dedicated professional
My career path makes no sense on paper: Medical student → Web designer for architects. But here is how diagnostic thinking improved my design process TREMENDOUSLY: - Observe symptoms (low conversion). - Form hypothesis (weak CTA) - Test solution (A/B test). - Validate results…
Text layout for architecture website design I find sketches/schemes a really nice way to display the process and thought behind the design What do you think of this one?
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