KevinFergus's profile picture. Helping businesses grow using Social Media

Kevin Fergus

@KevinFergus

Helping businesses grow using Social Media

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Playing video games and being broke is the worst possible combo. Succeeding in an imaginary world while failing in your own.


Adam Mosseri, the head of Instagram, made a reel sharing the 3 most important metrics to track if you’re optimizing for reach on instagram. They are: 1. Average watch time 2. Like rate 3. Send rate Determine the rate by putting the number over total number of people reached.


Starting is often harder than doing. If it’s only going to get easier from here, you might as well start now.


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