MathieuLechine's profile picture. Machine Learning Engineer @criteo | Runner | Franc-Comtois | Living in Paris with an American
Opinions mine, not my employer.

Mathieu Léchine

@MathieuLechine

Machine Learning Engineer @criteo | Runner | Franc-Comtois | Living in Paris with an American Opinions mine, not my employer.

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Inquiétudes autour de l’extension du secret professionnel des avocats lemonde.fr/societe/articl… — via @LaMatinale_M


"The body benefits from movement, and the mind benefits from stillness" Sakyong Mipham Rinpoché... Man, don't be mean, I work in an office 😭


Mathieu Léchine รีโพสต์แล้ว

The language used in this petition is patently absurd. Use of the word “surveillance” is irresponsible. Advertising supports the open internet; disable personalized ads and you drive market concentration for walled gardens. Privacy zealots fail to note the nuance of tradeoffs

Today, we're joining a broad coalition of 30+ leading advocacy organizations to say it's time to #BanSurveillanceAdvertising, the toxic business model that's chipping away at our democracy. See our open letter bansurveillanceadvertising.com



Mathieu Léchine รีโพสต์แล้ว

Whispers that another ATT delay is being announced this week have amplified. It honestly wouldn't surprise me; <20% of traffic is SKAdNetwork enabled right now, and that number needs to be closer to 80-90% for ATT to not cause a complete meltdown for the mobile ads market


Mathieu Léchine รีโพสต์แล้ว

Un an de recherches, plus de 3 millions de documents analysés, une base de données inédite créée... « Le Monde » a mis au jour la face cachée du Luxembourg, paradis fiscal au cœur de l’Union européenne. ➡ #OpenLux : enquête sur le coffre-fort de l'Europe, en ligne dès lundi.


Mathieu Léchine รีโพสต์แล้ว

INSOLITE. Kaykistes de l'extrême, ils plongent du saut du Doubs en crue. Lire notre article ► france3-regions.francetvinfo.fr/bourgogne-fran…


Mathieu Léchine รีโพสต์แล้ว

We’re investigating complaints of anti-competitive behaviour regarding Google’s ‘Privacy Sandbox’ browser changes. This is just the initial stage of our investigation and we have yet to reach any conclusions. Read more: ow.ly/9Kls50D39Pf

CMAgovUK's tweet image. We’re investigating complaints of anti-competitive behaviour regarding Google’s ‘Privacy Sandbox’ browser changes. 

This is just the initial stage of our investigation and we have yet to reach any conclusions. 

Read more: ow.ly/9Kls50D39Pf

Marketing, marketing... If it's hot food, then it's undoubtedly Bikram Yogi food!

MathieuLechine's tweet image. Marketing, marketing...
If it&apos;s hot food, then it&apos;s undoubtedly Bikram Yogi food!

Tight race!

TIL, that beyond licensing PostScript to laser printers, @AdobeDigMktg also has a DSP! And they beat TTD in round 1, too! Will they be able to last against tenacious and clever @criteo? #adtechmadness

Adobe DSP (Seed 15) %42.1
Criteo (Seed 10) %57.9

1555 โหวต · ผลลัพธ์สุดท้าย



I saw this drawing: instagram.com/p/CA1pz7hH_34/… and thought it lacked a French touch ;)

MathieuLechine's tweet image. I saw this drawing: instagram.com/p/CA1pz7hH_34/… and thought it lacked a French touch ;)

Tip of the day for Spark users: Ever complained that your "toPandas" are too slow? Use this new setting to speed up things: spark.conf.set("spark.sql.execution.arrow.enabled", "true") #kdd2019 #BigData #SPARK @CriteoAILab


Deep Learning at Scale on Databricks with - Keras for the neural network - Spark to distribute computation - MlFlow to track and reproduce experiments @CriteoAILab #MachineLearning #BigData #DeepLearning #kdd2019


Incrementality Abtests require great transparency between the DSP and the advertiser to avoid biased results - Vincenzo Delia's talk #kdd2019 @CriteoAILab

MathieuLechine's tweet image. Incrementality Abtests require great transparency between the DSP and the advertiser to avoid biased results - Vincenzo Delia&apos;s talk 
#kdd2019 @CriteoAILab

Incrementality studies pave the way for new advertiser's attribution models - Vincenzo Delia's talk at #kdd #adkdd

MathieuLechine's tweet image. Incrementality studies pave the way for new advertiser&apos;s attribution models - Vincenzo Delia&apos;s talk at #kdd #adkdd

Vincenzo Delia's talk about the causality of Advertising has just begun @CriteoAILab #kdd19

MathieuLechine's tweet image. Vincenzo Delia&apos;s talk about the causality of Advertising has just begun @CriteoAILab #kdd19

"More and more advertisers are interesting in prospective advertising while current systems underperform there" at AdKDD #kdd2019 @CriteoAILab


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