Meritdatatech's profile picture. DATA + CODE for an AI World.

Achieve your strategic and operational business goals with Merit's trusted data solutions, powered by AI and enhanced by humans.

Merit Data and Technology Ltd

@Meritdatatech

DATA + CODE for an AI World. Achieve your strategic and operational business goals with Merit's trusted data solutions, powered by AI and enhanced by humans.

Only 1 week to go until the @PPA_Live Breakfast Briefing! We’re looking forward to having our Principal Consultant for AI Solutioning, Sowmya Vivek, lead a session on closing the #AI ambition gap & turning early ideas into real impact. Register here: ppa.co.uk/events/bridgin…

Meritdatatech's tweet image. Only 1 week to go until the @PPA_Live Breakfast Briefing! We’re looking forward to having our Principal Consultant for AI Solutioning, Sowmya Vivek, lead a session on closing the #AI ambition gap & turning early ideas into real impact.
Register here: ppa.co.uk/events/bridgin…

45% of marketing #data is incomplete, inaccurate, or outdated. Most teams don’t realise how much their data is holding them back until they #audit it. Run a simple data check for 2026: meritdata-tech.com/marketing-data… #MarketingData #DataDrivenMarketing #DataQuality #MeritDataTech

Meritdatatech's tweet image. 45% of marketing #data is incomplete, inaccurate, or outdated. Most teams don’t realise how much their data is holding them back until they #audit it.
Run a simple data check for 2026: meritdata-tech.com/marketing-data…
#MarketingData #DataDrivenMarketing #DataQuality  #MeritDataTech

Data + AI are moving faster than organisations can adapt and that gap is now a real competitive risk. 5 shifts shaping the next edge: 1️⃣Multi-agent #AI 2️⃣Real-time + edge analytics 3️⃣Adaptive #governance 4️⃣Embedded + self-service #analytics 5️⃣Lakehouse + data mesh #DataStrategy

Meritdatatech's tweet image. Data + AI are moving faster than organisations can adapt and that gap is now a real competitive risk.
5 shifts shaping the next edge:
1️⃣Multi-agent #AI
2️⃣Real-time + edge analytics
3️⃣Adaptive #governance
4️⃣Embedded + self-service #analytics
5️⃣Lakehouse + data mesh
#DataStrategy

What if the biggest barrier to #AI success is not tech, but knowing where to begin? At the upcoming @PPA_Live Breakfast Briefing, @Sowmya Vivek, Principal Consultant for AI Solutioning at @Meritdatatech will explore how organisations can close this gap.

Meritdatatech's tweet image. What if the biggest barrier to #AI success is not tech, but knowing where to begin?
At the upcoming @PPA_Live Breakfast Briefing, @Sowmya Vivek, Principal Consultant for AI Solutioning at @Meritdatatech will explore how organisations can close this gap.

The #RetailForecast 2026-27 delivers actionable tactics to future-proof your margins and market position in an environment where what wowed #customers yesterday is the baseline today. Get your copy: meritdata-tech.com/retail-forecas… #RetailIntelligence #Strategy #Forecast2026 #MeritData

Meritdatatech's tweet image. The #RetailForecast 2026-27 delivers actionable tactics to future-proof your margins and market position in an environment where what wowed #customers yesterday is the baseline today. Get your copy: meritdata-tech.com/retail-forecas…

#RetailIntelligence #Strategy #Forecast2026 #MeritData

1 million+ changes a month, but how many are you actually catching? Our latest blog breaks down how Automated Delta Differencing is changing the game. Read the blog to see how: meritdata-tech.com/resources/auto… #DeltaDifferencing #DataMonitoring #AI #Automation #DataOps #MeritDataTech

Meritdatatech's tweet image. 1 million+ changes a month, but how many are you actually catching? 
Our latest blog breaks down how Automated Delta Differencing is changing the game.
Read the blog to see how: meritdata-tech.com/resources/auto…
#DeltaDifferencing #DataMonitoring #AI #Automation #DataOps #MeritDataTech

Poor #dataquality can cost 15–25% of a company’s revenue. Here’s a quick 2026-ready audit: lnkd.in/gWjjckeq Walk into 2026 knowing exactly where you stand, and what needs attention before it slows your next win. #MarketingData #MeritDataTech

Meritdatatech's tweet image. Poor #dataquality can cost 15–25% of a company’s revenue. Here’s a quick 2026-ready audit: lnkd.in/gWjjckeq 

Walk into 2026 knowing exactly where you stand, and what needs attention before it slows your next win.
 
#MarketingData #MeritDataTech
Meritdatatech's tweet image. Poor #dataquality can cost 15–25% of a company’s revenue. Here’s a quick 2026-ready audit: lnkd.in/gWjjckeq 

Walk into 2026 knowing exactly where you stand, and what needs attention before it slows your next win.
 
#MarketingData #MeritDataTech
Meritdatatech's tweet image. Poor #dataquality can cost 15–25% of a company’s revenue. Here’s a quick 2026-ready audit: lnkd.in/gWjjckeq 

Walk into 2026 knowing exactly where you stand, and what needs attention before it slows your next win.
 
#MarketingData #MeritDataTech
Meritdatatech's tweet image. Poor #dataquality can cost 15–25% of a company’s revenue. Here’s a quick 2026-ready audit: lnkd.in/gWjjckeq 

Walk into 2026 knowing exactly where you stand, and what needs attention before it slows your next win.
 
#MarketingData #MeritDataTech

Here are five shifts that will redefine how organisations use #AI and #technology in 2026. 1. Adaptive #Intelligence 2. Domain Tuned Models 3. Retrieval 4. #Agentic Workflows 5. Trust & Transparency The real differentiator in 2026 will be who uses it well. #AITrends2026

Meritdatatech's tweet image. Here are five shifts that will redefine how organisations use #AI and #technology in 2026.

1. Adaptive #Intelligence
2. Domain Tuned Models 
3. Retrieval 
4. #Agentic Workflows 
5. Trust & Transparency 

The real differentiator in 2026 will  be who uses it well.

#AITrends2026

It’s a gentle reminder that intelligence is only as good as the data behind it. Happy Friday - here’s to keeping both human and machine insight sharp. #FridayThoughts #DataQuality #AI #MeritData

Meritdatatech's tweet image. It’s a gentle reminder that intelligence is only as good as the data behind it.

Happy Friday - here’s to keeping both human and machine insight sharp.

#FridayThoughts #DataQuality #AI #MeritData

73% of AI projects never make it past pilot phase. Why? At the upcoming PPA Breakfast Briefing, Sowmya Vivek, Principal Consultant – #AI Solutioning at Merit, will explore ways to move from isolated #pilots to #enterprise-scale impact. ppa.co.uk/events/bridgin…

Meritdatatech's tweet image. 73% of AI projects never make it past pilot phase. Why? At the upcoming PPA Breakfast Briefing, Sowmya Vivek, Principal Consultant – #AI Solutioning at Merit, will explore ways to move from isolated #pilots to #enterprise-scale impact. 

ppa.co.uk/events/bridgin…

What if #modernisation meant... 20–30% reduction in #operationalcosts 40% boost in developer productivity 30% faster product #releases meritdata-tech.com/resources/mini… A smarter strategy can accelerate your journey with scalability and stability. #LegacySystems #DataTransformation

Meritdatatech's tweet image. What if #modernisation meant...

20–30% reduction in #operationalcosts
40% boost in developer productivity
30% faster product #releases

meritdata-tech.com/resources/mini…

A smarter strategy can accelerate your journey with scalability and stability.

#LegacySystems #DataTransformation

Proud to be the Data Partners for the 10th Anniversary Association Excellence Awards 2025! 🎉 @GlobalConfNet #AEA25 #AssociationExcellence #MeritDataTech

👏 Data Partners at the 10th Anniversary Association Excellence Awards are @Meritdatatech Data intelligence underpinning some of the world’s most trusted B2B intelligence companies. Delighted to be working with them again. associationexcellenceawards.co.uk/sponsors/ #AEA25 #AssociationExcellence

GlobalConfNet's tweet image. 👏 Data Partners at the 10th Anniversary Association Excellence Awards are @Meritdatatech

Data intelligence underpinning some of the world’s most trusted B2B intelligence companies. Delighted to be working with them again.

associationexcellenceawards.co.uk/sponsors/
#AEA25 #AssociationExcellence


Proud moment for @Meritdatatech ! We’re honoured to be recognised by @cioreview Europe as the Top AI-Driven Data Solutions Provider in the UK for 2025. A huge thank you to our incredible team, trusted clients, and partners who made this journey possible. #DataInnovation

Meritdatatech's tweet image. Proud moment for @Meritdatatech !

We’re honoured to be recognised by @cioreview Europe as the Top AI-Driven Data Solutions Provider in the UK for 2025.

A huge thank you to our incredible team, trusted clients, and partners who made this journey possible. 

#DataInnovation

2026 is the year data stops being a support function and becomes the strategy itself. The organisations leading the way are building strategies on the cornerstone of data. Here are 5 #datatrends redefining how organisations will harness data in 2026. #DataStrategy #AI

Meritdatatech's tweet image. 2026 is the year data stops being a support function and becomes the strategy itself.

The organisations leading the way are building strategies on the cornerstone of data. Here are 5 #datatrends redefining how organisations will harness data in 2026.

#DataStrategy #AI

A perfect CTA won’t save a campaign built on the wrong audience. Get your ICP right, and everything else - messaging, targeting, conversion - falls into place. #B2BMarketing #ICP #ABM #MarketingIntelligence #Merit

Meritdatatech's tweet image. A perfect CTA won’t save a campaign built on the wrong audience.

Get your ICP right, and everything else - messaging, targeting, conversion - falls into place.

#B2BMarketing #ICP #ABM #MarketingIntelligence #Merit

For 20+ years, @Meritdatatech has helped #retailers to lead with #RetailIntelligence that combines #AI-led scale and #human-verified #accuracy. 🎯 🔑 #Track multi-channel 🔑 #Anticipate movements 🔑 #Respond instantly 🔑 #Build #livedata meritdata-tech.com/retail-sector #RetailData

Meritdatatech's tweet image. For 20+ years, @Meritdatatech has helped #retailers to lead with #RetailIntelligence that combines #AI-led scale and #human-verified #accuracy. 🎯

🔑 #Track multi-channel
🔑 #Anticipate movements
🔑 #Respond instantly
🔑 #Build #livedata 

meritdata-tech.com/retail-sector

#RetailData

The new differentiator in #retail will be #data fluency which is the ability to provide #AI systems with accurate, contextual and connected information that enables intelligent action. @Forbes #RetailInnovation #AgenticAI #Automation #DigitalTransformation #RetailTech #technology

Meritdatatech's tweet image. The new differentiator in #retail will be #data fluency which is the ability to provide #AI systems with accurate, contextual and connected information that enables intelligent action. @Forbes
#RetailInnovation #AgenticAI #Automation #DigitalTransformation #RetailTech #technology

What if 80% of your org #data never makes it into your #Analytics dashboards? Most enterprises today have missed opportunities, compliance risks, and poor decisions. Intelligent Data Extraction (IDE) changes that. Check out how: meritdata-tech.com/resources/why-…

Meritdatatech's tweet image. What if 80% of your org #data never makes it into your #Analytics  dashboards? Most enterprises today have missed opportunities, compliance risks, and poor decisions. Intelligent Data Extraction (IDE) changes that. 

Check out how: meritdata-tech.com/resources/why-…

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