PPCStreet
@PPCStreetTips
The number 1 paid media source. Our aim is to educate our readers from beginners to the advance, on the basic skills and finer techniques of successful PPC
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One of my retail clients tested free delivery in the run up to Black Friday. It was so successful we've continued running it. The graph shows the CPA drop from £22.46 in Oct to £9.62 in Nov (competitor P&P is £9+). ROAS also increased, as do profits despite missing out on P&P.
Struggling to work out why these Search Terms in Google Ads didn't lead to any Car Sales for my client 🤔
Google launched AdWords 25 years ago today, 23 October 2000! Back then it was a Search-only network. No PMax, no Smart Bidding, no Responsive, Image nor Video ads, no Quality Score nor DSAs. How it has advanced over the years...
Google thinks A Christmas Carol and Recycling are similar? 🤔
How did Craig Schmidt scale his farmland by 600% in under 7 years? 🚜 He credits @GoogleAds for a 35% jump in sales in 2023 alone. He analyzes web traffic with @GoogleAnalytics, and directs his Ads back to the most profitable regions. But that’s not all: goo.gle/4bWmTxO
Which version of Google Analytics do you prefer?
5 vote · Final results
Google have announced: ❗ Campaign-level negative keywords for PMax 📈 More Pmax insights and reporting (Asset coverage, Impression share, more Performance insights, Target pacing) 🖥️ Demand Gen creative preferences (Choose which videos run where) blog.google/products/ads-c…
Google has revamped Search Ads 360, its enterprise campaign management platform. George Nguyen (@geochingu) has details via @sengineland>> buff.ly/3otlgjR #googleads #paidsearch
5 Tips to Boost Your Google Ads ROI in 2022 barrie-smith.com/5-tips-to-boos… via @barriesmithii #ppc #ppcchat #GoogleAds #ROI
this site is $0 and 99% of people don't even know about it lol
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