10 years ago I was: - Alone - Depressed - No Money - Unmotivated Today I am: - Running a 7-figure business - Write 36K+ newsletter. - Living with freedom & clarity - Building a legacy In 10 years, my life changed because I chose ownership.
Leads ignoring your messages? Growth leaders, here’s what you’re missing. The problem: • No replies • No clear channel to focus on • No follow-up system • No visibility on outreach So we tested a simple system with struggling founders. What we did: • One dashboard for…
I can’t afford a team, but I need posts daily.” An entrepreneur walked in stressed. No writers. No budget. Posting felt like a daily fight. So we asked one question: Can content run itself without a team? The system • Niche-specific idea database • Automated content…
A founder had $50k in the bank… and no idea who to sell to. We ran an experiment ⤵️ 30-day reset: • Find the paying niche • Content that sparks conversations • Hyper-targeted ads that pull leads in Results: Week 1: 10 qualified calls Week 2: 3 deals closed Week 3: 25+…
Hiring a Sales Strategy and Productization Consultant usually happens after this moment Sales are coming in… Deals are closing… But every win feels heavier than the last The team explains more than they sell Pricing changes from call to call And growth depends on who’s on the…
Entrepreneurs don’t lose deals because they can’t sell They lose them because they stop leading ETHUM audited stalled calls ending with “we’ll circle back” 73 percent of buyers were waiting for a recommendation We removed one line “Let me know how you’d like to proceed”…
Hiring an SEO expert for a B2B SaaS platform usually means one thing Traffic exists But impact does not I saw a company looking for an SEO expert for a high-impact SaaS product That tells me they’re past keywords And focused on outcomes B2B SaaS SEO fails for predictable…
Hiring a high-ticket setter and closer says one thing The business has interest But not enough qualified momentum A company posted a role for a High-Ticket B2B Appointment Setter and Closer on a 50/50 split And that usually means the system is busy Not effective High-ticket…
Cold calls don’t fail from rejection. They fail because the first 5 seconds feel like a threat. ETHUM proved it when one opener tripled conversions. Founder said: “People hang up before I even breathe.” So we removed the threat. New opener: “Hey, this isn’t a pitch. I…
Revenue teams don’t miss targets from lack of effort. They miss because their coordination lags behind the market. A RevOps lead said: “Our teams work hard, but they move at different speeds.” Not a pipeline issue. A rhythm issue. Different cycles = chaos: * SDRs hourly * AEs…
Inbound doesn’t fail from low traffic. It fails from unclear intent. Most teams publish endlessly, hoping something converts. Volume means nothing without direction. Common breakdowns: ✅ No clear journey from visitor → lead ✅ Messaging that attracts everyone, qualifies no…
Great visuals don’t make content prettier. They make ideas spread. ETHUM proved it when one simple diagram outperformed 14 written posts and tripled share rate in 48 hours. A fintech founder said: “Our content is smart, but nobody shares it.” The problem wasn’t the writing.…
Everyone talks about “going viral on X.” Almost nobody talks about the work it actually takes. Success here isn’t luck. It’s the result of showing up when most people disappear. What really moves you forward: • reps, not inspiration • consistency, not motivation • clarity,…
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