PodGrid
@PodGrid
Podcast advertising network dedicated to giving all podcasters a way to turn their dedication into revenue. You bring your listeners, we bring the brands.
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A little #GenCon2016 love to @PodGrid @LiterateGamer @QuestEndNetwork @TableAnonymous @encodeddesigns @Armchairquest @Nerdsdomain now...
Hey everyone! We're walking the floor at #GenCon all this weekend, if you're there too let us know!
Podcasts: Niche No More. huffingtonpost.com/advertising-we… #podcast #podgrid #PodernFamily
Good news Podcasters: Advertising spend is up, listeners are up and frequency is up. emarketer.com/m/Article/How-… #podcasts
Great write up from @ranlevi on creating a great website for your #podcast. medium.com/curious-minds/…
medium.com
What 8 Years of Podcasting Taught Me About Creating a Website for a Podcast
Creating a website is one of the more overlooked aspects of launching a new podcast — yet it is not only something that a you’ll find…
Don't assume you know who your audience is. Measure it, so you can make smart advertising & subscription services. #sxpod #paywall
Once you create premium content you also need to consider customer service & platform to distribute that specific content. #sxpod #paywall
Balancing growth and revenue is vital was considering between a paid or ad supported model. #sxpod #paywall #sxsw
We are not in a podcast bubble. We are at the start of the 3rd generation of podcasts. The future is bright. #sxsw #sxpod
Hoffman: @prx we are big advocates of it being short. Williams: Set a schedule but do it in seasons. #sxpod
Today's trend in podcasts is shorter is better. 30 min once a week seems to be the current sweet spot. But as little as 5 min is ok. #sxpod
Hoffman: Direct response can be difficult because people are out and about listening. But we are improving our capability with tech. #sxpod
Kerri Hoffman: People cherry pick individuals shows / episodes more than we realize. But 40% of traffic is back catalog listening. #sxpod
Podcasts create single points of convergence for dedicated audiences. There's no better way to connect to those audiences. #sxsw #sxpod
This year CMOs will spend 35 Million on podcast advertising. But little shows have difficulty finding a starting point. #sxpod
For many of the panelists part of the reward is being able to connect w/ people they consider heroes / want to collaborate with #sxsw #sxpod
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