Polaris Marketing
@PolarisMBS
Operated by Ceil Kessler. Stop by, have some tea, tell me about your business! We focus on marketing, social media, operations and writing.
Miscommunication: The challenge of communication isn't to never miscommunicate, it's to cut down the time betw... bit.ly/13IZcAJ
The Highs (and Lows) of Letting Your CEO Manage Twitter for a Day: If you were following @HubSpot on Twitter y... bit.ly/131kxmj
'Being Full of Sh*t Doesn't Work Anymore': Jeff Rosenblum is a co-founder of Questus, a digital marketing agen... bit.ly/130p8VK
How to Revive a Soured Sales & Marketing Relationship: The story of sales and marketing animosity is so common... bit.ly/12ZxxbY
Who do you know?: Let's define "know" as... you're connected with them, in real life, by email or through a di... bit.ly/172V821
Twitter Opens Advertising to All U.S. Users: Here's How it Works: Ready to get your hands dirty with some Twit... bit.ly/16ZJ3Lh
Why I Made Our CEO Pay $600 to Monitor Social Media For a Day: On December 19th, 2012, HubSpot held its annual... bit.ly/15FWnVh
How to write copy that goes viral: The best thing is to not try to write things that will go viral.The best th... bit.ly/15EBrhj
Do Local Businesses Deserve Your Money?: I sat at the counter at my local restaurant the other day and waited ... bit.ly/16UuZmc
HubSpot Announces Social Inbox: An Integrated App to Make Social Media Personal Again: At HubSpot, we’ve been ... bit.ly/13tJo4X
Advice on Corporate Culture From Netflix's Former Chief Talent Officer: Corporate culture is -- and always has... bit.ly/13sFLfl
Has Social Media Marketing Lost Its Way?: The first time I ever tweeted about a company and got a tailored res... bit.ly/15y1Flw
Avoiding fear by indulging in our fear of fear: Every day, we make a thousand little compromises, avoid opport... bit.ly/10kq2QI
Twitter Opens Advertising to All: Here's How it Works: Ready to get your hands dirty with some Twitter adverti... bit.ly/18O0aMp
The Marketer's Guide to Proper Social Media Etiquette: As a savvy inbound marketer, you're already sold on the... bit.ly/12JLx9M
Urgency and accountability are two sides of the innovation coin: As organizations and individuals succeed, it ... bit.ly/18LIT6I
Instagram Adds Feature to Allow Users to Tag Brands, and Other Marketing Stories of the Week: This has been a ... bit.ly/15jHgRk
Remind you of anything? Simple typography for non-professionals: Setting type used to have just one function: ... bit.ly/16GKP3G
Your best and your same (vs. your different and your truth): If someone wants your very best version, that pro... bit.ly/13bjPFD
A Step-by-Step Guide to Building an Excel Graph [Quick Tip]: Building graphs is part of most people's jobs -- ... bit.ly/12xggGM
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