Leonard Berry
@ProfLenBerry
University Distinguished Professor of Marketing, MB Zale chair in Retailing and Marketing Leadership, Senior Fellow IHI, author, researcher
Caring for children in hospitals offers lessons for adult hospital care. This article explains: mcpiqojournal.org/article/S2542-…
mcpiqojournal.org
What Adult Medical Care Can Learn from Pediatrics: Creating Comfort, Connection, and Joy in the...
The hospital environment often feels austere, impersonal, and frightening to patients, regardless of their age. Some hospitals have found concrete, practical ways to make pediatric patients feel more...
I am pleased to share a new article coauthored with a special friend, Dr. Karina Dahl Steffensen, Dean, Faculty of Medicine, Aalborg University, Denmark: ascopubs.org/doi/10.1200/OP… #HenryFordHealth #AalborgUniversitet #shareddecisionmaking #SDM #cancercare #familycaregivers #JCOOP
Sharing a new a new article on listening well and a recent one on speaking wisely---pillars of excellent medical care. So grateful to work with brilliant coauthors. mayoclinicproceedings.org/article/S0025-… mayoclinicproceedings.org/article/S0025-…
mayoclinicproceedings.org
Never-Words: What Not to Say to Patients With Serious Illness
Engaging in sensitive, honest dialogue with seriously ill patients has become an even greater clinical challenge with the rapid progress in therapies for conditions such as advanced heart failure,...
My coauthors and I have had a remarkable reaction to our article on words clinicians should never use with patients. mayoclinicproceedings.org/article/S0025-…
mayoclinicproceedings.org
Never-Words: What Not to Say to Patients With Serious Illness
Engaging in sensitive, honest dialogue with seriously ill patients has become an even greater clinical challenge with the rapid progress in therapies for conditions such as advanced heart failure,...
Dr. Rana Awdish introduces our new coauthored article on words clinicians should never use with patients in this brief—and wonderful—video lnkd.in/gVyV4bjU A link to the full article appears at the bottom of the video.
We can do better in how we value care. Hope this new article will be of interest. pdf.sciencedirectassets.com/280288/1-s2.0-…
Wrote this piece on the dysfunctional incentives that the RVU system creates and the urgency of making it better WIth @RanaAwdish and @ProfLenBerry In @accpchest journal It's short authors.elsevier.com/c/1jkc52p-lC-TO
Collaborating with such a gifted writer as Dr. Rana Awdish is a joy. Dr. Grafton and I had the pleasure in this new article on words clinicians never should use with patients. drive.google.com/file/d/14WpaHt…
I am proud to share my latest publication journals.sagepub.com/doi/epdf/10.11… published in the Journal of Marketing. For my academic friends, coauthor Tim Keiningham has created marvelous material for teaching Social Profit Orientation. fordham.edu/gabelli-school…
I was invited by a wonderful book recommendation site, Shepherd.com, to recommend my favorite books on kindness and dignity in healthcare. Here is the link should this theme interest you: urldefense.com/v3/__https:/sh…$
Maybe we could stop shaming medical students for demonstrating basic compassion
I received feedback that holding the patient’s hand as they are put under is not in my job description as a medical student intending to apply to surgery and I gotta say, the idea of that being a negative thing about me really sums up a lot of what’s wrong here
Urban hospitals offering essential services that many other hospitals do not offer are struggling to remain solvent. Bob Riney, Bruce Siegel, and I have written a new article highlighting opportunities to re-invigorate this critical sector: hbr.org/2024/01/critic…
hbr.org
Critical U.S. Health Systems Are in Jeopardy. Businesses and Governments Need to Help.
Safety-net health systems in the United States are facing enormous financial and operational challenges. These anchor systems are critical to their communities because they care for low-income...
I recently did a podcast with Bennie Johnson, CEO of the American Marketing Association, that I would like to share. I enjoyed doing it and hope you will enjoy listening to it. Best wishes for the new year! …-with-bennie-f-johnson.simplecast.com/episodes/trust…
ama-marketing-and-with-bennie-f-johnson.simplecast.com
AMA Marketing / And with Bennie F. Johnson
If you have a family member or friend who has cancer, please consider sharing with them “Proposing a Bill of Rights for Patients with Cancer.” You’ll find it here: ascopubs.org/doi/full/10.12…
Here is one of my all-time favorite articles, with Professor Manjit Yadav & Dr. Michael Hole. We discuss healing the poor, the elderly, & the healers themselves. It is an article with solutions & “soul.” I hope you’ll read it, enjoy it, & share it. journals.sagepub.com/doi/epub/10.11…
I am pleased to share my latest publication with you. We present innovative ways to deliver health services to people who might otherwise not have access to them. Researching and writing with my superb coauthors opened my eyes to what’s possible. mayoclinicproceedings.org/article/S0025-…
Dr. Brad Stuart has just published an exceptional book titled: Facing Death: Spirituality, Science and Surrender at the End of Life. It is a book full of wisdom. amazon.com/Facing-Death-S…
In no service is effective communication more important than in healthcare. I am pleased to share a new coauthored article on this topic journals.sagepub.com/.../10.1177/10…
The PACE model offers a blueprint for enabling chronically ill older adults to continue living in their homes. PACE improves people's lives. Expanding usage of PACE is an opportunity we must seize. This just-published article tells the story: lnkd.in/g-bFirbR
Hiring Dr. Steven Anderson makes our outstanding marketing department even better. His pathbreaking work is improving people’s lives. There is no scholar who is a better fit for the purpose of this endowed chair. What a thrill to have Steve join us. linkedin.com/posts/mays-bus…
linkedin.com
Texas A&M Mays Business School Welcomes ‘Transformational Hire’ | Mays Business School - Texas A&M...
Join us as we proudly welcome Dr. Stephen J. Anderson, the inaugural recipient of the Dr. Leonard L. Berry Chair in Services Marketing at Texas A&M University's Mays Business School. Dr. Anderson...
United States Trends
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