ProgMechs
@ProgMechs
Programmatic Mechanics is an advertising technology platform for purchasing and optimizing space across all available digital channels.
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Two of our own, Jason Deutsch and Jessica Cordero talk about the trends we’ve seen over the last few weeks and advice for clients with Eyeota! lnkd.in/g5Qx88d
Going to be a great webinar! ana.net/webinars/show/…
ana.net
The Modern Marketer’s Media Dilemma: External or In-House Agency?
With the continued debate of whether to use external agencies or bring media in-house, the pendulum continues to swing at every industry conference for marketers and media executives alike. While...
Oracle acquires Grapeshot, a marketing tech startup that helps ensure ‘brand safety’ techcrunch.com/2018/04/24/ora…
Goodway Seeks A Better Way To Do Programmatic adexchanger.com/adexchanger-ta…
Amazon-Only Shoppers on the Rise... But in-store visits aren’t shrinking lnkd.in/dnw_FFZ
Google debuts AdSense ‘auto ads’ with machine learning to make placement and monetization choices goo.gl/3hzSBw
Why Criteo Is Battling Fierce Headwinds In 2018 adexchanger.com/online-adverti…
Amazon's ad revenue is set to surge in 2018 businessinsider.com/amazons-ad-rev…
Ladies and Gentleman start your furniture. Find out why Amazon secretly installed motorized furniture in an NYC coffee shop bit.ly/FISH95 #prank #viral #amazon #marketing #tech #innovation
How can brands make the most of AI during holiday campaigns? goo.gl/dXFcf1
It took two months and 59 test batches to create the perfect cookie recipe. The secret ingredient? AI technology. Now that’s one smart 🍪 → goo.gl/ZkwbN5
Attempts to combat counterfeit online advertising space are showing signs of success goo.gl/w6dX3R
In case you missed it... Keith Gooberman speaks to targeting users to increase voter turnout youtube.com/watch?v=-SwwJC…
Why it's key for today's marketers to embrace affinity AND retargeting... martechtoday.com/subtle-ways-ad…
We are building precision targeting for political and commercial campaigns with people-based marketing ... Not just cookies. adweek.com/sponsored/buil…
Digital ad spends will increase 15.9% in 2017, hitting $83 billion. Here are some reasons why: adweek.com/digital/why-br…
We are excited to officially release Pontiac, our self-service ad placing platform or small and medium businesses goo.gl/U4UmLs
Why it's so important to work with a transparent and independently run trading desk: lnkd.in/e8WgHUg
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