Rajesh N Naidu
@Rajesh_NB_Naidu
Film Journalist with The Economic Times Newspaper. Covering business and creative sides of films. Cinema, Literature, Music, and Philosophy are my interests.
قد يعجبك
Hi friends, I did an audio podcast about the increasing acceptance of micro drama content in India. Here is the link to the podcast: m.economictimes.com/news/morning-b… Thanks: @AnirbanET and @diarekhiET
Hi friends, My story about the increasing number of biopics on film artists. Link: economictimes.indiatimes.com/industry/media…
Hi friends, My story about the poor performance of Hindi franchise films and sequels in the nine months of 2025. I explore the reasons behind it. Link to the article: economictimes.indiatimes.com/industry/media…
Hi friends, Along with my colleague @MaulikVyas, I wrote a long feature story about the rise in the consumption of micro drama content in India. I also explore whether micro-drama apps will be a standalone force or an additional offering. Link: …ndequity.economictimes.indiatimes.com/news/media/two…
Hi friends, My article about the impact of Donald Trump's move of 100% tariff on films made outside the US. Link: economictimes.indiatimes.com/industry/media…
Hi friends, My story about how non-film income has become a defining factor in the brand value of Bollywood’s biggest stars. Link to the story: economictimes.indiatimes.com/industry/media… @umakantapanigra @sunielwadhwa @Ajifrancis
Hi friends, The share of @warnerbros__1 films in total hollywood collection in India has jumped to 50% in 2025 (so far) from 24% in 2024. I interviewed @DenzD, VP and MD, India Theatrical at Warner Bros Discovery to understand their success. Link: economictimes.indiatimes.com/industry/media…
Hi friends, My story about the increasing frequency of introducing Buy One Get One Free (BOGO) offer on film tickets either on the opening day or opening weekend of a film's release. I also share the economics of a BOGO offer on film tickets. Link: economictimes.indiatimes.com/industry/media…
Hi friends, An article I wrote along with my colleague @rashmirajput_ET about the increasing copyright infringement cases in the non-digital space. Link to the article: economictimes.indiatimes.com/industry/media…
Hi friends, My interview with director @rohansippy, son of director of Ramesh Sippy, about his thoughts on Sholay as the film completes fifty years of its release. He talks about his own works as well. Thanks: @parullxx Link to the long interview: economictimes.indiatimes.com/industry/media…
Hi friends, My story about the impact of GST on cinema tickets Link to the story: economictimes.indiatimes.com/industry/media…
Hi friends, I did an audio podcast with a dear friend and colleague @AnirbanET about the increasing use and future role of AI in filmmaking with critically acclaimed film-maker Shakun Batra. m.economictimes.com/news/morning-b…
Hi friends, My story about the lack of big-ticket releases in the Diwali week in 2025. Historically, big-ticket releases contribute 10-25% to total annual Hindi collection Link to the article: m.economictimes.com/industry/media…
Hi friends, My long feature story about the next levers of revenue growth for music labels. I wrote this piece for ET Prime. The link to the feature: economictimes.indiatimes.com/prime/consumer…
Hi friends, My story about the disappointing performances of War 2 and Coolie in the opening weekend itself. Link: economictimes.indiatimes.com/industry/media…
Hi friends, My colleague @MaulikVyas Vyas and I wrote a story about the legal dispute between producers of the Horror Comedy film The Raja Saab Link: m.economictimes.com/news/india/ivy…
Hi friends, My story about animated film Mahavatar Narsimha becoming India's first animated film to collect over Rs100 crore at the box office. This success shows the increasing appetite and acceptance of animated films in India. Link to the article: economictimes.indiatimes.com/industry/media…
Hi friends, My colleague @AnirbanET Chowdhury and I did an audio podcast with filmmaker Ram Madhvani about his foray into virtual reality films. In this, we cover the economics, and future potential of virtual reality films. The link to the podcast: economictimes.indiatimes.com/news/morning-b…
Hi friends, My article about the remarkable success of Saiyaara. I spoke with film marketing experts, young adults and a clinical psychologist to understand and decode the genesis of the film's success. @Saiyaaramovie Link to the article: economictimes.indiatimes.com/industry/media…
Hi friends, My story about the clashes of three southern and Hindi films on the same dates and the implications of the clashes in the second half of 2025. Link to the article: m.economictimes.com/industry/media…
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