Reade Milner
@ReadeMilner
Entrepreneur / marketing enthusiast | Sharing my experience building a digital agency in my hometown. Writing about the journey 👇
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The most expensive thing in your business is fear. Fear slows approvals. Fear stops experiments. Fear kills ideas before they start. You don’t fix that with brainstorming sessions. You fix it with systems that make experimentation normal. Innovation is the reward for creating…
If your team’s ideas keep dying in the approval process, it’s not a creativity problem. It’s a system problem. Here’s how to fix it: 1️⃣ Set a learning quota. X experiments per quarter. Reward curiosity, not perfection. 2️⃣ Shorten approvals. Give teams a small test budget and…
The companies that innovate fastest aren’t always the smartest. They’ve just built systems that make experimentation safe. →They measure learning velocity, not just ROI. →They reward people who find answers—even if the answer is “this doesn’t work.” →They treat failure as…
Shouting this from the rooftops.
If you're a small business owner, you have to advertise more. Period. No one knows you exist - which is why you're not making as much as you want. If you're not reaching out to people or making content or reaching out to people who respond to your content... you're wasting your…
Most big companies say they value innovation—until something fails. One bad result and the message is clear: don’t stick your neck out. Meanwhile, startups are running 50 tests in six months. Most fail. A few work. Those wins compound. Innovation isn’t luck. It’s volume. You…
Simplicity = Speed Is growth negatively impacting your efficiency? It might not be your team. It might be complexity. Layers of approvals, bloated messaging, and scattered channels slow you down. The fix? Simplicity. Clarify brand messaging, align everything, and make decisions…
Trying to market to everyone? That might be why your growth feels stuck. 📉 Broad messaging = Generic results 📈 Focused positioning = Real traction When your audience sees themselves in your message, they trust you — and they buy. Get focused. Grow faster.
"If you try to be for everyone, you end up connecting with no one." That’s not just a nice quote — it’s a positioning truth. Vague positioning slows growth. Clear, focused messaging brings in the right people—faster. Don’t sell to the crowd. Speak directly to the ones who…
“Your job as a leader is to create structure. That’s how you build confidence.” – Don Hammond Full episode here → buff.ly/kJWYjWL #leadership #salesstrategy #GrowRogue
Establish practices by example and set appropriate guidelines. If you send emails late at night, make sure your team knows that you don't expect a response during "off" hours, even (or especially!) when you have a remote team.
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