Sandycb's profile picture. Mom, wife, brand guru, foodie and animal lover. We’re all in this together so let’s make it good!

Sandy Baldonado

@Sandycb

Mom, wife, brand guru, foodie and animal lover. We’re all in this together so let’s make it good!

Sandy Baldonado a reposté

Make it a great Monday, America! ☀️🇺🇸


An example of a brand making lemonade out of lemons.

Miss dive bars? Miller High Life is offering people a chance to have their own, pandemic-approved dive bar delivered to their backyard. adweek.it/2RaaLRl



Sandy Baldonado a reposté

i made a list. of reasons you should hang out with me today 4. i am fun c. i am soft 2. i will listen. to your silly human problems 8. you can pick the snacks a. i love you


Sandy Baldonado a reposté

We had a joke about being the Walmart version, but then it hit us...


A great reminder.

Facebook Metrics fall into two categories: 1️⃣ PROXY (or vanity) metrics: likes, followers, reach, engagement, reactions, comments, shares, video views + 2️⃣ BUSINESS metrics: traffic, leads, sales. You need both, but don’t confuse the two! #facebooktips #facebookforbusiness



We can do this! Please retweet and wear a mask!

67% of all Americans now wear masks—up since May by over 13%! If we make it to 80% the virus could be extinguished in less than a month. If 80% of a population is protected, 4 out of every 5 people won’t spread it further. We can do this! ❤️😷🇺🇸

Benioff's tweet image. 67% of all Americans now wear masks—up since May by over 13%!  If we make it to 80% the virus could be extinguished in less than a month. If 80% of a population is protected, 4 out of every 5 people won’t spread it further.  We can do this!
❤️😷🇺🇸


COVID has created an opportunity for brands to give back in unprecedented ways. Good job #instacart #AllInThisTogether #GiveFromTheCart

Today we’re announcing that we’re partnering with @FeedingAmerica to launch the #GiveFromTheCart Challenge to help fight rising food insecurity in the wake of COVID-19. Visit givefromthecart.com to learn how you can turn your grocery cart into good.



This is so easy. Let’s all get on board so we can move on. #COVID19 #WearAMask

Coronavirus outbreaks could be stopped if everyone used masks, washed their hands and kept apart from others, a new study finds cnn.it/2BpfOcs



Love this!

Walmart, Target and CVS are joining forces to find an alternative to single-use plastic bags in a consortium that will solicit ideas from supply chain and packaging experts. adweek.it/2E6woyO



Sandy Baldonado a reposté

Much ☮️❤️🤗☀️ to everybody on this day!

@WorldEmojiDay, we’re with you! Emojis help convey some pretty powerful stuff, like ☮️ and ❤️ and of course, we can’t look at this without smiling: 🤗 So, throw a little ☀️ into your day and celebrate #WorldEmojiDay2020 #worldemojiday #emojiday



RIP Louie’s you will be missed.#Sanfrancisco

83-year-old SF restaurant shutters due to pandemic dlvr.it/Rbbzf5

SFGate's tweet image. 83-year-old SF restaurant shutters due to pandemic dlvr.it/Rbbzf5


Sandy Baldonado a reposté

Burger King is improving its cows' low-carb diet by adding 100 grams of lemongrass to reduce methane emissions (aka cow farts), one of the key contributors to climate change. cnn.it/3foafcZ


Sandy Baldonado a reposté

In 13 years covering ads, I've never wanted one to have a sequel until Apple's The Underdogs. Today it arrived, and it's the ULTIMATE ad about working from home: bit.ly/38UdzKh

griner's tweet image. In 13 years covering ads, I've never wanted one to have a sequel until Apple's The Underdogs. Today it arrived, and it's the ULTIMATE ad about working from home: bit.ly/38UdzKh

Now things are getting interesting at #TikTok

TikTok opened up its self-serve ad platform to all businesses Wednesday. It's a DIY service that allows for deeper user targeting based on gender, location, device, age, language and interest. Targeting on TikTok has been a pain point for buyers. adweek.com/digital/tiktok…



As marketers we spend so much energy on millennials- don’t forget the boomers! During COVID they are a captured audience. #boomers

Despite their preference for in-store shopping, boomers will need to order online more as the pandemic continues. With this demographic controlling 70% of disposable income in America, ecommerce needs to find more ways to meet them. nytv.to/VZGLL



The need to stay relevant as a brand in the social space is crucial now more than ever. Love the podcast All The Social Ladies by @LikeableMedia! Stories from powerful woman in the digital space.


Sandy Baldonado a reposté

Uh oh the lil MoonPie man is back with something important to say | ̄ ̄ ̄ ̄ ̄ ̄ ̄ ̄ ̄| |   wear your masks   | |  for crying out loud | |_________|           \ 🌚 /              ||         _/¯  ¯\_


Sandy Baldonado a reposté

Doubt it'll take off but let's start a thread of brands whose social media managers you'd like to connect with + include what you currently do. We'll just let connections happen. I'll start: I help manage the @adweek account and I'd like to meet the @Pokemon account manager. 😎


Loved this! “Step out of line ladies!”

“So step out of line ladies. Step out of line!” I loved @alexborstein’s powerful acceptance speech at @TheEmmys last night. She spoke about her mother & grandmother, who are both Holocaust survivors. #MondayMotivation #Emmys



United States Tendances

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