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Hello, my name is Matthew Capala. I’m the founder and CEO of Alphametic, a digital marketing agency in Miami, speaker and author. This is my story. #matthewcapala #SEO #SEM #alphametic alphametic.com/matthew-capala
#Łodzianie Reprezentacja Łodzi z delegacja na patriotycznym grillu niepodlegolsci Poloni w Miami @LKS_Lodz #ŁKSŁódź #polonia #miami
I’m excited to be leading a “SEO in the Age of AI” masterclass at Digital Summit Raleigh this Thursday, Nov 13, 2025. Join me to explore how AI is reshaping search — from Google’s AI Overviews to ChatGPT — and learn the tools and strategies to futureproof your SEO in 2025 and…
Just dropped: Lily Ray’s full MozCon 2025 talk on cutting through the AI search hype! Lily breaks it down with hilarious alligator analogies and real data showing LLMs complement (not kill) traditional search. Worth your time! PS: Lily you need to add Google Plus alligator,…
I am excited to share a virtual recording of my talk from #MozCon last week titled: GEO, AEO, LLMO: Separating Fact from Fiction & How to Win in AI Search Check it out! youtube.com/watch?v=2nJkT8…
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GEO, AEO, LLMO: Separating Fact from Fiction & How to Win in AI...
AI Powered local packs are replacing traditional local packs.... From 1 to... none....
Oxford researchers just confirmed what we feared: The internet as we knew it is dying. AI content went from ~5% in 2020 to 48% by May 2025. Projections say 90%+ by next year. Why? AI articles cost <$0.01. Human writers cost $10-100. But the real crisis is model collapse. When…
Looking forward to taking the stage tomorrow at @DigiMarCon Denver. Who else is in town? If you are attending don’t miss my 10:20am keynote about “SEO in the Age of AI” #digimarconrockymountains #seo #digimarcon
I’m excited to take the stage at DigiMarCon Rocky Mountains 2025 in Denver on October 16, 2025, to deliver a high-impact keynote for today’s marketing leaders. Don’t miss this opportunity to gain fresh insights into digital marketing trends—exploring the powerful intersection of…
The yesterday’s mega crypto liquidation of 19 billion dollars of leveraged bets was a classic example of how eventually the money always moves from the many to a few #crypto
Google Search is huge, but how big? What are people searching for, and how is AI changing things? Here are the latest stats to catch you up: social.semrush.com/4h14NgY.
SEO isn’t dead, but it is evolving. Our new study shows AI search (like ChatGPT & Google AI) could drive more traffic for digital marketing and SEO-related topics than Google by 2028. Bonus? These AI clicks convert 4.4x better. Time to future-proof your SEO 👇…
I’m excited to take the stage at DigiMarCon Rocky Mountains 2025 in Denver on October 16, 2025, to deliver a high-impact keynote for today’s marketing leaders. Don’t miss this opportunity to gain fresh insights into digital marketing trends—exploring the powerful intersection of…
We are excited to share that our founder, Matthew Capala @searchdecoder, and top-rated SEO speaker, will take the stage at DigiMarCon Rocky Mountains 2025 in Denver on October 16, 2025, to deliver a high-impact session for today’s marketing leaders. Don’t miss this opportunity…
AI won't completely replace SEOs—it'll likely make them more valuable. Tools like AI can automate keyword research and content optimization, freeing pros to focus on strategy, user intent, and creative problem-solving. SEO is evolving alongside AI, not being overtaken.
I’ll be speaking along with dozens of marketing leaders at Digital Summit Raleigh on November 12-13 about “SEO in the Age of AI.” Come join us! Use my exclusive code SPEAKER150 to register you and your team here. Follow @DigitalSummits for details #seo #digitalsummit
According to @ahrefs’ recent AI vs Search Traffic Analysis of 44,421 sites from Dec 2024 to Jul 2025, ChatGPT is responsible for only 0.19% of web referral traffic. Meanwhile, Google drove 42% of web traffic during the same period. A shocker? Not really. With all the hype about…
AI search is no longer the future, it’s already here. In 2026, ChatGPT, Perplexity, and Google are transforming search into an ad-driven ecosystem where visibility and revenue collide inside the answers people trust. If you’re still optimizing for yesterday’s SEO, you’re already…
This is what happens after people perform a search on Google. You may be freaking out that the majority of clicks don’t go to websites, but keep in mind, Google gets over 5 trillion searches a year. That 35.5% of clicks adds up fast… thats roughly 1.8 trillion clicks a year.
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