
Stats Perform
@StatsPerform
Stats Perform is the market-leading sports technology company across media and tech, betting, and team performance.
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The most powerful sponsorships don't interrupt the story – they 𝑎𝑟𝑒 the story. The latest @SBJ exclusive explores how #Opta data is helping brands and teams unlock new ways to tell stories that connect with fans on deeper, more authentic levels. ➡️ bit.ly/4ob3Swq



Bringing every @thaileague match to life with 𝙾𝚙𝚝𝚊 𝙶𝚛𝚊𝚙𝚑𝚒𝚌𝚜. Our graphics creation tool enables the league to produce #Opta data-infused visuals that showcase match insights, drive social engagement and seamlessly activate sponsors throughout the season.



Tonight, top minds from the UK media and sports betting space are gathering at Stamford Bridge to take on what's possibly the nation's toughest football quiz. Welcome to the 15th edition of the @OptaJoe Quiz. #OptaJoeQuiz



More accuracy. More insight. More context. The latest evolution of Expected Goals on Target refines how finishing and goalkeeping performance are measured – with tailored models for men's and women's football and deeper data on goalkeeper positioning. ➡️ bit.ly/3Igehrq



Every #WorldCup brings stories that shape generations – but the 2026 edition will also redefine how those stories are told. Here are 𝟖 𝐰𝐚𝐲𝐬 #Opta is helping broadcasters, brands and sportsbooks captivate fans on football's biggest stage. ➡️ bit.ly/4qd6SKS
📺 Bringing @OptaAnalyst’s data-driven features to @SkySports' Premier League Friday. @DavidSegar_ joined the new flagship show to discuss how playing styles in the #PL are evolving – and why teams are increasingly adopting a more direct approach. ➡️ bit.ly/46Gj9zO

Day 2⃣ of #LeadersWeek London is underway! Stop by the 𝙾𝚙𝚝𝚊𝙹𝚘𝚎 𝙹𝚞𝚒𝚌𝚎 𝙱𝚊𝚛 for a refreshing break – and a look at the guide sponsors, teams, rights owners and beyond are using to plan smarter, more creative activations. Check it out ➡️ bit.ly/4kH8msT

We’re set up and ready to quench the thirst of sponsors, rights owners and innovators at #LeadersWeek. 🥤 Visit the 𝙾𝚙𝚝𝚊𝙹𝚘𝚎 𝙹𝚞𝚒𝚌𝚎 𝙱𝚊𝚛 today and tomorrow to recharge – and discover how #Opta data helps squeeze more creativity from your sponsorship activations.

Shaping the story of @LigaFUTVE with #Opta data. As the league’s official data provider, we’ve delivered insights across team performances, key players and match highlights throughout the season. These insights bring fans closer to the game and add value to the competition.



Your go-to guide for elevating football coverage with advanced metrics is here. 💡Explore 𝟐𝟎 ways leading broadcasters and digital storytellers are leveraging #Opta data and 𝙾𝚙𝚝𝚊𝙰𝙸 to create content that captures fans’ attention. Check it out ➡️ bit.ly/4eOir41



📲 @FCBarcelona's sponsored social content reaches millions of fans worldwide with data-rich visuals powered by 𝙾𝚙𝚝𝚊 𝙶𝚛𝚊𝚙𝚑𝚒𝚌𝚜. Now, that partnership is shortlisted for 'Best Branded Sports Content' at the 2025 SportsPro Media Awards. ➡️ bit.ly/3UqEt59

Earlier this week, four former Stats Perform interns and students of @Morehouse's AI in Sport course joined their professors, colleagues, and members of our executive team for a dinner in Atlanta. Among those in attendance were Stats Perform's @patricklucey and CEO Carl Mergele.

What started as a post-match #Opta fact quickly became a defining storyline of Arsenal and Manchester City's weekend draw. 32.8% possession – Guardiola’s lowest in a top-flight game – spread across Europe and drew a response from Pep. See how the numbers shaped the debate. ⬇️




"We are aiming to create metrics that have meaning to the end user – speaking the language of ‘Big Steve’ in the pub." @JonnyWhitmore14 took the stage yesterday at #SportsProAI to share how story-first #AI can produce insights the media want to use, and fans actually care about.

📺 Turning data into eye-catching visuals with 𝙾𝚙𝚝𝚊 𝙶𝚛𝚊𝚙𝚑𝚒𝚌𝚜. The Basque public broadcaster @euskaltelebista used the graphics creation tool to bring their on-air coverage of #AthleticClub's 2025/26 #UCL opener to life. Check it out. ⬇️


Turn sports’ biggest stages into your brand’s biggest moments. Our three free guides feature 90+ authentic activations designed to help your campaigns stand out across digital, broadcast and in-venue channels. Download now ➡️ bit.ly/4kH8msT



Last week, students from @Morehouse's 'AI in Sport' course, taught by @patricklucey, attended the Braves vs. Cubs game at Truist Park. Students were joined by course alumni, faculty, and Stats Perform representatives – connecting classroom learning with the wider world of sport.


The third and final day of #SBCSummit is underway in Lisbon. Visit us at 𝐁𝐨𝐨𝐭𝐡 𝐂𝟑𝟒𝟐 to see how #Opta data and #AI are helping operators differentiate their platforms, connect with audiences in new ways and drive growth.

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