Daniel Wagner
@TechandData
Director Martech at Publicis Media Germany | Occasionally tweeting about Analytics, CRO, Testing, DMPs, conferences, etc.
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😂 we have all been in such projects
For some clients, this will be a solid start and an easy intro to #CRO and #TESTING Just make sure that you know what the actual weak spots of your website are before you try to improve them by applying random tactics 👆
[Infographic] 50 Tips to Increase Website Conversion Rate Optimization (#CRO) buff.ly/2CRILxv via @justincherring
New: The Google Optimize Resource Hub: Educational material about Google Optimize, A/B testing, and personalization, with sections for videos, case studies, and an Ideas section highlighting actionable examples that you can put into practice right away. support.google.com/optimize
Team @PublicisSapient (Publicis Sapient France) working on the @CarrefourFrance @GoogleFR challange at work with Ben Abderrahmen Rami, Cataldo Azzariti, Pallavi Sahoo & Raphaëlle Abitbol #DSH2019 #icom19
The "AHA" Moment - How people realize what to do with Life #realism #motivation #digitalmedia #digitalmarketing #ContentMarketing #Branding #DigitalMarketing #GrowthHacking #Content #Marketing #SocialMedia #OnlineMarketing #SocialMediaMarketing
DRAFT illustration of the democratization of technology and how it relates to "citizen developer/integrator/analyst" movements and the progression of tech management/operations from discipline experts (IT) to domain experts (marketing) #MarTech
#summitstories A true experience maker ist someone that is able to shape the ways a brand interacts with a consumer by creating moments/experiences that are worth sharing and talking about with friends and relatives.
The downside of traveling with friends is they're like, "OMG WE ARE EATING SO MUCH" and then you have to pretend that you don't normally eat 6 meals a day.
.@zenith's fourth edition of Global Intelligence, Zenith's quarterly magazine about the transformation of media & communications, is live. It includes essential info for marketers seeking to understand AI, blockchain, FMCG, and more. ow.ly/Retl30hcNpv
"The group took a very new, bold approach", Steve King, CEO @PublicisMedia, tells you more about Publicis Spine: bit.ly/2zDo85R
Some #insights about #GACPsummit attendees: Many europeans, #analysts and first-timers with 2-3 connected devices :-)
Hinflug 2 Stunden Verspätung. Rückflug 1 Stunde Verspätung. Flugzeit pro Strecke 55 Minuten. @airberlin Jedes Mal ist etwas... Jedes Mal...
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