Value Prop Interactive
@ValueProp
We are a strategic consultancy dedicated to helping B2B business owners grow profitable revenue through strategy, planning, and accountability.
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When doing cold outreach, be human! Be human. Thank you to @valueprop for having me on the show! #transparency #honesty #coldoutreach #marketing #strategy #leadgeneration #humanity #businessgrowth #sales
Is it really money that drives your business? Or is there something deeper? @CaseyJacox coaches others to reach elite status in B2B selling. He knows how to build relationships that drive sales growth. If you can win the relationship, you can win the deal. valueprop.com/blog/how-to-wi…
Finding sales talent is hard. Finding talented sales leadership is harder. On this episode, @jpalomino & @tomglason, of Scalewise, talk us through what it takes to build high-performing, highly engaged teams, creating the systems & processes for scale. valueprop.com/blog/tackling-…
Businesses that survived the worst of this year's supply chain crisis are at a critical moment. Hugo Fuentes of @TheOwlSolutions is here to discuss what is still happening, potential outcomes, & what can be improved in your supply chain to foster growth. valueprop.com/blog/creative-…
We go back into the archives to hear a conversation between @jpalomino & @MarketingSherpa at Marketing Sherpa's email summit. Whatever your email marketing strategy/platform, one key ingredient that ties them all togethering: a clear value prop. valueprop.com/blog/special-f…
Slava Podmurnyi, CEO of @VISARTECH , is leading a company that tackles innovation, client experience, & technology. As a small business, you may do everything off the shelf, but as you start growing, you need something a little different. Full episode: valueprop.com/blog/with-slav…
Our guest today, @RZiganto of Linara International LLC, helps businesses grow their business by designing their offers for trust-building relationships. We are talking to a manufacturing master who knows how to get a manufacturing operation humming. valueprop.com/blog/building-…
Today, we revisit this conversation between @jpalomino & @iamerikjolson, the owner of the digital marketing agency, Array Digital, breaking down the need every business has to increase their revenue system to increase profitability & predictability. valueprop.com/blog/special-f…
Noah Graff, of @GraffPinkert , & @jpalomino recently sat down to discuss some interesting perspectives on how to make business work for you. Noah is the host of Swarfcast, a podcast that helps professionals in precision machining excel in their careers. valueprop.com/blog/making-bu…
Is growth-driving PR a reality or a pipe dream? Today, @jpalomino & @lindseygroepper, President of @BLASTmedia, discuss if PR is still relevant; especially in mid-market B2B. If so, how can you as an owner use PR in a practical manner to leverage growth. valueprop.com/blog/yes-your-…
We came across a session @jpalomino delivered at America Talks Business a few years ago. A powerful conversation on this principle: even as marketing methods change, the central role of your value prop doesn't. valueprop.com/blog/America-T…
Today, @jpalomino sits down with @Timothy_Hughes, Co-Founder, and CEO of @DLAIgnite. Tim helps organizations of all sizes figure out ways to create relationships and conversations that lead to sales. valueprop.com/blog/Social-Se…
Today's guest is @AaronMMarks, President of @weaspiregroup . Aaron will help us understand the practical first and next steps business owners might take in utilizing new technologies to grow their businesses. Thank you for joining us, Aaron! valueprop.com/blog/Leveragin…
What do you get when you mix a business anthropologist with international-scale influencers? You get a perspective you're not likely to find on your normal podcast! Watch the full episode here: valueprop.com/blog/How-Brand… Thank you, Dr. James Richardson, for coming on the show!
Today's guest is @mikesolo, Professor of Marketing at @saintjosephs in Philadelphia. Today we talk about what's changed in consumer behavior in the last couple of years, in light of COVID, and even the trends that may have been happening before then. valueprop.com/blog/The-Accel…
Our guest today, @leadyourteam of Great Results Team Building, is discussing building cultures that will help you retain & attract people and build a leadership environment so that you are building teams that are performing better & are happier doing so. valueprop.com/blog/Building-…
Few things are more important to your long-term growth than recognizing momentum. If you're experiencing success in your business, today's episode with @jpalomino dives into practical strategies to keep your momentum rolling. valueprop.com/blog/turning-c…
What makes leaders effective during times of rapid evolution in the economy? It's their ability to think strategically & execute quickly. Kevin Weber, CEO & Founder of Right Stuff Equipment, is an owner who is taking on these issues & continuing to grow. valueprop.com/blog/owner-int…
It's time for business owners to stop thinking "just in time" and start pursuing "just in case". Watch the full episode here: valueprop.com/blog/From-JIT-… Thank you, Bob Tippmann, for coming on the show!
Current success isn't always a good thing, at least not long term. Current success can lessen future-focused ambition that drives big picture growth. Let's dive into the question of how to turn current success into intentional, long-term growth. valueprop.com/blog/is-your-s…
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