The Interpreters
@_Interpreters
Consumer Insights Agency - specialists in interpreting the problem and then delivering the solution
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Coronavirus: Air New Zealand reputation takes a hammering, survey shows stuff.co.nz/business/12179…
Offended on many levels. WFH dressing standards may have slipped but questionnaire design shouldn’t #mrx
Easter Fears: Concern The Easter Holiday Might Be Tipping Point For The So Far Resilient Kiwis scoop.co.nz/stories/AK2004…
5 takeouts from the COVID crisis (so far) - vudoo.com/articles/2020/…
How can brands working with influencers safeguard against 'cancel culture' thedrum.com/opinion/2020/0… via @TheDrum
3 Elements of Your Brand That Can Shine Through in These Harrowing Times adweek.it/2TVCAiu via @Adweek
To Succeed, Marketers Must Consider Digital Experiences bit.ly/39vmRMv
Multicultural Marketing bigeyeagency.com/insights/multi…
Transparency and Trust: The Key Links Between Data Regulation and Customer Experience @MarketingProfs marketingprofs.com/articles/2020/…
#Toiletpapergate is a strange study into consumer behaviour, but it will be over by Friday mumbrel.la/2wF4O7Y via @MumbrellaNews
Brandless Brands Will Surge in 2020 as Consumers Prioritize Value Over Marketing emarketer.com/content/brandl…
emarketer.com
Brandless Brands Will Surge in 2020 as Consumers Prioritize Value Over Marketing
Aptly named D2C brand Brandless, an online purveyor of minimalist grocery, wellness and home goods, has oriented its brand around the rise of digital-first shoppers who prefer products that include...
Retail In The 2020s: The Death Of Consumerism? via @forbes forbes.com/sites/nikkibai…
As podcast advertising grows, attention turns to metrics disq.us/t/3mgaw6e
Always a pleasure working with @SalBra - Getting the right research for your startup theage.com.au/business/small… via @theage
Blame millennials: McDonald’s candles smell like the future of marketing fastcompany.com/90466644/blame… #marketing
Hello From The Interpreters - mailchi.mp/932f86a995fa/h…
Pixar’s Rules of Storytelling Applied to Product Managers lsh.re/2CHPF
Binge consumption impacts customer lifetime value - thecustomer.net/binge-consumpt…
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