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Five Minutes With: It All Comes Down to Mobile, says Jim Schinella dmnews.com/five-minutes-w… via @dmnews


Mobile users prefer in-app transactions, says report - The Economic Times ecoti.in/u4e9ob


How localized app store optimization delivered a 10X increase in downloads venturebeat.com/2016/03/31/how… via @VentureBeat


Five Ways App Developers Can Overcome App Fatigue perfo.in/2am153b via @PerformanceIN


Without mobile messaging, apps lose 70 percent of users within a month of initial download venturebeat.com/2015/06/26/wit… via @VentureBeat


Why video is key to winning the mobile marketing war marketingtechnews.net/news/2016/jun/… via @MarketTechNews


Dos and don'ts in the era of mobile storytelling marketingtechnews.net/news/2016/jul/… via @MarketTechNews


Report: App search is fatally flawed, and optimizing for keywords isn’t the answer venturebeat.com/2016/03/21/app… via @VentureBeat


Why Brands Should Think Twice Before Choosing In-App Marketing For Mobile perfo.in/2b3Pu5X via @PerformanceIN


All the Ways Marketers Are Taking Advantage of The Pokemon Craze dmnews.com/all-the-ways-m… via @dmnews


Five Minutes With: It All Comes Down to Mobile, says Jim Schinella dmnews.com/five-minutes-w… via @dmnews


IAB study: How to reduce risk of consumers blocking mobile ads marketingtechnews.net/news/2016/jun/… via @MarketTechNews


Asian users spend more in-app than rest of world, report says marketingtechnews.net/news/2016/jul/… via @MarketTechNews


Don't Ignore the Power of In-App Mobile Marketing bit.ly/295eygu via @FinancialBrand


Better creative remains key to combating the rise of adblocking marketingtechnews.net/news/2016/jun/… via @MarketTechNews


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