bb_direct's profile picture. Partnering with business to encourage growth through direct mail lists, email marketing, and database enhancement services.

BB Direct, Inc.

@bb_direct

Partnering with business to encourage growth through direct mail lists, email marketing, and database enhancement services.

Enhance Your Marketing Strategies with Market Segmentation - Check Out Our Latest Blog Post! bbdirect.com/about/blog/Kno…


BB Direct, Inc. hat repostet

I just published The dos and don’ts of A/B Split Testing for Direct Mail link.medium.com/RhVDxKuItzb


I just published The Latest Trends in Direct Mail Marketing Data and How to Leverage Them link.medium.com/KqPinfeDtzb


I just published The Top 5 Ways to Segment Your Mailing List for Maximum ROI link.medium.com/qNng8gsxtzb


How do Business to Business marketers find and reach these valuable decision makers if they’re working from home? They do so by using the Executives at Home Address Database. ow.ly/XqFY30qJMb9


Postcard’s can be an effective and inexpensive marketing tool to generate sales leads for your business. Some postcards are more effective than others, so pay close attention to the “in’s and out’s” of the following postcard mailing recommendations. ow.ly/sBeM30qIbAe

bb_direct's tweet card. Marketing Product Review – Postcard Mailing

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Marketing Product Review – Postcard Mailing


Some mailers use a response file, while others use compiled file data. Knowing the difference between these two files will help you become a better marketer. Learn more in this video from BB Direct: ow.ly/aGOq30qHpew

bb_direct's tweet card. When to use Subcriber Data

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When to use Subcriber Data


A very common challenge with small business marketing is that they struggle with differentiating themselves among the potentially many competitors within the same geographic footprint. Learn more in this video from BB Direct: youtu.be/sw5-JopS7MY

bb_direct's tweet card. Small Business Target Marketing: Learning from the Competition

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Small Business Target Marketing: Learning from the Competition


What goes into ordering a direct mailing list? In this video the process is broken down into steps. ow.ly/sJfM30qFn4t

bb_direct's tweet card. How to Buy a Mailing List

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How to Buy a Mailing List


The marketing goals for all businesses is ultimately to continue to thrive, sustain, and grow. Learn more here: ow.ly/V9Ix30qDYcp

bb_direct's tweet card. Small Business Brand Development

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Small Business Brand Development


Many new business owners neglect to properly measure their first direct marketing campaign. It’s a simple thing to ignore with so many other pressing duties. youtu.be/xO_IoQwbtvc


If you haven't started collecting names, addresses, phones, emails, of your customers, START NOW! This is easy to start, but also easy to neglect. But as you will see, it will be more and more helpful as your business grows. ow.ly/JTHz30qC682


How much time should you give yourself when preparing for a direct mail campaign? Get all the details here: ow.ly/YcA730qBs2c


Dubbed the “Me Generation” in the 1970’s, today Baby Boomers are considered the “Most Valuable Generation”. They were the Me Generation because since there were so many within this consumer segment, a lot of attention was placed on marketing to them. ow.ly/UvN830qA8Wr


When marketing to Gen Xers, marketing firms should consider using both online and traditional advertisement. Learn more here: ow.ly/KWnx30qzypi

bb_direct's tweet card. Generational Marketing – Gen X Part 4 of 5

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Generational Marketing – Gen X Part 4 of 5


Generation Y – The Millennials are the generation that’s growing in wealth fast. They’re the consumer audience not to ignore. Many businesses focus solely on this one generation simple because it supports their entire business operation. Learn more here: youtu.be/bNRn0tX4IqQ

bb_direct's tweet card. Generational Marketing – Gen Y (Millennials) Part 3 of 5

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Generational Marketing – Gen Y (Millennials) Part 3 of 5


Learn about Generational marketing and marketing to Gen X'ers here: youtu.be/o3vTLCjpTk8


Generational Marketing refers to marketing to segments of the consumer population that’s separated by the year of birth. These segments sharing the year of birth range, also share both life experiences and life-stage spending. ow.ly/ak7L30qwBWX

bb_direct's tweet card. Generational Marketing – Intro Part 1 of 5

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Generational Marketing – Intro Part 1 of 5


People who have been careful with their savings and in order to build their credit? People who are long-term planners? The Property Mortgage Database contains just that. This file contains people who own a residential real estate property. ow.ly/BVMC30qvZWp


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