cabal
@cabal_projects
art, strategy, and narrative for brands who give a damn.
NEW GOP PROFILE PIC JUST DROPPED
what is your favorite resource (book, blog, course, seminar, interactive doohickey) for learning creative strategy? want to continue diving deeper this year.
made a little fidget scroller with @tetranow logo thanks for the inspiration @RickRubin
i've got my eye on Williams this year both for performance but also what sorts of brand expressions they'll put out. a title sponsor like atlassian MUST unlock a bit of breathing room for a backmarker team. carlos + more cash flow = something more interesting i hope.
each morning i play the dangerous game of balancing hydration vs caffeine and then try to diagnose where i went off-piste when the subsequent headache hits
This feels like a major vibe shift in how the "footwear" companies are showing up to Formula 1. Puma has been holding it down for long enough. Fascinated to see what happens here beyond a logo slap. hypebeast.com/2025/1/adidas-…
hypebeast.com
Adidas Announces Multi-Year Partnership With Mercedes-AMG PETRONAS F1 Team
Dropping next month.
2025. no metrics. scroll and drink less. move and write more. 🤞
This quote from Positioning for Professionals sent my head spinning: “companies invest in branding not just to sell more, but to decrease customers’ sensitivity to price”
i want your book recommendations. the un-put-down-able page turners that send you to work sleepy the next day. i love mysteries and thrillers and fantasy and sci-fi and novels with interesting premise. don't love litfic, horror, romance, or historical fiction.
I’d pay $100 for a high quality poster of this. If this is it, @danielricciardo we’re gonna miss you.
Is this….being presented as a good thing? 🥴
If you are under the age of 45, plan on living past 150.
got to shoot some bts / stills today thanks to a reco from @souLyft. felt good to get the camera out again.
when they ask about the campaign on day 2 of development
when another stakeholder gets added to the project right before it's finished
if you really think about it, ai prompts are just digital spells
i wonder how many retainer clients you'd need to make a living doing medium-production photography / content / creative directoon for coffee shops and hospitality. the challenge would be budgets and the sheer number of clients you'd need IMO.
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