ColdChain | Digital Marketing for Web3.
@coldchain_web3
You Build, We Scale.
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ColdChain founder @__hndrx__ shares this thoughts Crypto marketing shifts towards short-termism and how projects strive for vanity metrics. cointelegraph.com/news/2014-vita… @Cointelegraph
Crypto SEO in 2025 = AI-driven discovery. People don’t search only on Google anymore. They ask ChatGPT, Perplexity, and in Discords. If you’re not optimising for where people ask, you’re invisible.
Your project isn’t just discovered by Google - it's judged by ChatGPT, SGE & LLMs. 🤖 Is your project recognised as a trusted entity? Time to audit your AI visibility. Ask: “What is [Your Project]?” “Best DeFi/DEX/Layer 1 in 2025” If you don’t show up - you’re losing traction.…
coldchain.agency
How to Analyse Your Crypto or Web3 Brand for AI, LLM, & GEO
For crypto and Web3 brands, the first and most important step in AI visibility is ensuring your project is recognised as an entity
Crypto is noisy. Your marketing needs to cut through with: ✅ Clear positioning ✅ Simple storytelling ✅ Consistent presence Complex ≠ clever. Clarity wins.
SEO is your 24/7 growth engine 🔑 Users search while you sleep.
⏳ In Web3, attention is short. What’s your plan to stay relevant today and tomorrow?
🧪 How often are you A/B testing your ads? Daily, weekly, never?
🚨 Hundreds of private ChatGPT conversations incl. legal, medical & personal info were leaked via Google Search due to a confusing “Make this chat discoverable” feature. @OpenAI pulled the tool, but the incident shows how small UX choices can have big privacy consequences.…
Good AI SEO, LLMO, GEO, etc., is just good SEO.
🚨 Web3 teams: still relying on just memes and influencers? You're missing out on 20+ other proven growth tactics. Discover the 24 types of marketing every crypto project should know 👇 coldchain.agency/24-types-of-ma…
coldchain.agency
24 Types of Web3, Crypto & Blockchain Marketing | ColdChain
Marketing is a core part of your project. From awareness of your token to TVL, this guide shares the types of marketing available for web3.
SEO is no longer about keywords and backlinks. Crypto projects that want visibility in 2025 need to master: • LLM SEO • AI SEO • Generative Engine Optimisation (GEO) Here's how to show up in ChatGPT, Perplexity & Google SGE: 🔗 coldchain.agency/llm-seo-ai-seo… #CryptoSEO #AISEO…
coldchain.agency
AI SEO, GEO SEO & LLM SEO for Crypto & Web3 Projects
Here’s how you can attract users and ramp up transactions for your DEX in 2025, using smart, practical, and user-focused marketing strategies.
AI crawlers are reshaping SEO faster than most realise. If you're still optimising just for Google, your SEO traffic could fall behind. Learn how AI bots are changing the game - and what it means for your visibility. 👇 🔗 coldchain.agency/the-growing-ro…
coldchain.agency
The Growing Role of AI Crawlers and How it can Impact SEO & Your Online Visibility | ColdChain...
Want to onboard KOLs? This article looks the dramatic rise in KOLs within the web3 and crypto space and what this means for your project.
Running a crypto exchange? Don’t sleep on SEO. Here’s how to attract more ROI-positive traders 👇 🔍 Optimise token pages 🧠 Publish educational content 🔗 Build high-authority backlinks 📈 Dominate high-intent search traffic Full guide 👉 coldchain.agency/seo-for-crypto… #cryptoSEO
What @JananiPriya_T said 🙏
Founders/Protocols, if I have to go to page 3 of Google to find you, you’re already losing. Web3 marketing needs to escape the X/Discord bubble and focus on real discoverability. Fix that first.
AI 🤝 SEO
🤖 @AnthropicAI adding web search to Claude is interesting - here’s why it matters for web3 brands and your visibility: Recency & Relevance: Claude can now access recent web data, not just training data. This means your content can be better-discovered and served to users.…
Most Web3 projects don’t fail because of tech—they fail because of bad GTM strategies. 🚨 ColdChain’s 2025 GTM guide breaks down exactly how to grow in crypto’s toughest market. Positioning, distribution, growth loops—this is a must-read. 👇 coldchain.agency/2025-gtm-guide……
🚨 Ethereum's SEO traffic dropped by over 90% - but why? 🚨 A deep dive into how Google updates, site changes & competition impacted Ethereum.org’s SEO with lessons for all crypto projects 🔍 Read here: coldchain.agency/what-caused-et… #SEO #Ethereum #CryptoMarketing
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The biggest unfair advantage is someone with a successful web2 marketing background and a deep understanding of web3 culture. This is where founders like Luca Netz are made.
What caused @ethereum's organic traffic to drop by over 90%? With @Google's Core March Update rolling out this week, we look at potential causes to ETH's major SEO traffic loss. coldchain.agency/what-caused-et…
Web3 won't scale itself. @coldchain_web3 is here to make it happen.
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