helpful_content's profile picture. Acct originally created to monitor impact of Google's helpful content update, now hopes to do what it says on the tin and share the most helpful SEO content

Helpful Content

@helpful_content

Acct originally created to monitor impact of Google's helpful content update, now hopes to do what it says on the tin and share the most helpful SEO content

Helpful Content reposted

I just saw a thread on Reddit where the OP says they won't hire an SEO whose own site doesn't rank well (or who doesn't even have their own site). ❓Question: Should SEOs have to rank their own sites at all to be considered good at #SEO?


Helpful Content reposted

Reminder: there are many different reasons why sites get hit - or benefit - from algorithm updates. And many of these have nothing to do with the Helpful Content Update. In the grand scheme of SEO, the HCU is quite new. The Helpful Content System - which has now been…


Helpful Content reposted

.@searchliaison can you give us a Google definition of "unoriginal content" please? seroundtable.com/google-core-up…

schachin's tweet image. .@searchliaison can you give us a Google definition of "unoriginal content" please?

seroundtable.com/google-core-up…

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What is the best platform for a SaaS business in 2024? - Speed - Reliability - SEO - Ease of changing Cost is no barrier. Vote or reply if I missed anything here.


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For a website to have been hit by the Helpful Content Update, the majority of its content needs to have been deemed as "unhelpful." Why do the "big sites" still rank? Why are you able to point to so many examples of "unhelpful" content from big sites ranking in prominent…


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What are your honest thoughts on where the #SEO industry is heading?


If budget were no object, and you had full control over the decision, who would you prefer to run your SEO activity? Why?


Helpful Content reposted

Kind reminder: what makes you good at data analysis is not tied to the tool you use. GA4, Piwik, Snowplow are tools. Your brain, experience, knowledge, perspective are the key elements. #Analytics


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when pitching creative ideas to a client who doesn't understand digital PR

MaddieDaviesPR's tweet image. when pitching creative ideas to a client who doesn't understand digital PR

Helpful Content reposted

What other jobs look like according to Midjourney, simply with the job title as a prompt. Doctor:

njmott's tweet image. What other jobs look like according to Midjourney, simply with the job title as a prompt. Doctor:

Helpful Content reposted

My phone is blowing up with this glitch google.com/search?q=best+…


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Things you learn at SEO conferences that are common among SEO teams around the world: - PPC often gets 10x the budget or more than SEO for the same client - Clients love ordering SEO audits and not implementing much, then trying another SEO audit with someone else 🧵


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I've never been happier seeing a new Google Core Update announced, because it means we can have a break from talking about GPT-4.


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Today we released the March 2023 core update. We'll update our ranking release history page when the rollout is complete: developers.google.com/search/updates…


Helpful Content reposted

Random thought - it has been 6 months since the last Google core update. That is a long time.


This article by @ZoeAshbridge explores the importance of E-E-A-T (Expertise, Authoritativeness, Trustworthiness, and Experience) in SEO and how to demonstrate it to Google. Learn how to build web credibility and gain traction in SERPs searchengineland.com/google-e-e-a-t…


Helpful Content reposted

NEW: How 16 companies dominate the world's Google search results (2023 edition) Their exact take on AI and SEO, the niches they're operating in and taking over, and 42 more specific insights. The biggest report I've ever written is now live. 🎉 detailed.com/google-control/


Don't underestimate the power of zero search volume keywords! They can still be relevant to your business and increase conversions. Check out these 4 examples to make the case for using them in your SEO strategy. searchenginejournal.com/should-you-foc…


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