Orange Element
@orange_element
A #brandingagency in Baltimore.
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Check out how we effectively reached diverse audiences in MedStar Health's Report to the Community: hubs.ly/H0q_MdT0 #healthcarecommunication #healthcaremarketing
Here are 8 examples of product responses to COVID-19 that will inspire you to take action in any way possible. hubs.ly/H0q_ybM0 #design #designstrategy #productdesign
Check out how Jack in the Box has changed their brand messaging to stay relevant. hubs.ly/H0q_y7C0 #branding #brandmessaging
We have some quick tips for adjusting your messaging for different platforms, including Twitter, Facebook, email, and LinkedIn. hubs.ly/H0q_n0N0 #digitalmarketing #contentmarketing
The line between our online and offline lives is continually becoming more and more blurred. Will this result in the end of digital marketing, or the morphing of digital into just plain marketing? We're thinking the ladder. hubs.ly/H0q_m_l0
This new survey from @SproutSocial looks at how marketers and consumers view social media engagement. Check it out! hubs.ly/H0qr8yv0 #socialmediastrategy #sproutsocial #socialmediatrends #socialmediamarketing
socialmediatoday.com
New Survey Looks at How Marketers and Consumers View Social Media Engagement
The latest report from Sprout Social looks at the differences between how marketers and consumers view and utilize social platforms.
If you've realized you're no longer in love with your brand's website, start with a website audit. This will inform decisions moving forward. We made a website audit checklist to help you get started: hubs.ly/H0qtdVv0 #websiteaudit #uxdesign #uxaudit
Some of these markers seem questionable in their 6-foot distance. Which example do you think is the most impactful? hubs.ly/H0qqWBX0 . . . #wayfinding #socialdistancing #covid #branding #signage
With the current health and economic climate, a lot of companies are reevaluating their brand identity. If you're one of those companies, here's a rebrand that can teach us all a lesson. hubs.ly/H0p-TPC0 . . . #rebrand #badrebrands
Now this is the type of news we all neededed to hear. Way to go, Soda Pup! hubs.ly/H0p853L0 by @VinePair #FeelGoodFriday
Writing content isn’t a one-size fits all practice. Instead, optimize your work based on where it’s posted, for whom and why. Let’s revamp your writing strategy with these quick tips! ✨ hubs.ly/H0nFpD30 . . . #contentmarketing
Strategic messaging versus tactical messaging... what's the difference? hubs.ly/H0nFsZ20 . . . #strategy #tactics #marketing
orange-element.com
Tactical vs. Strategic Messaging - Orange Element
We talk a lot about putting goals and strategy first. But what is strategic messaging and why is it important for brand clarity?
These are too good.. Where the marketers at? ✋✋✋ hubs.ly/H0nDh250 . . . #marketing #humor #marketinghumor #linkedin
It will be interesting to see which of these #UX #designtrends emerges this year. Do you have any to add? hubs.ly/H0nzL5V0 by @forbestechcncl
One new name, brand, website, (and more) later, we're happy to share the full case study covering our work with @LaunchWorkplace. Check it out and let us know what you think! hubs.ly/H0nnM0M0 #branding #brandidentity #coworking
When you think of creative essentials for designers, you might think of something along the lines of 'Adobe Suite' or 'creativity'. While those might be true, here are some creative essentials that might surprise you. hubs.ly/H0nzHk10 . . . #design #designtrends
Yes, LinkedIn is going to have "stories", like on Facebook and Instagram. Is this a good or bad move by Linkedin? Let us know your thoughts! hubs.ly/H0np2kn0 . . . #opinion #socialmedia #linkedin
When is the last time you executed a technical SEO audit on your website? hubs.ly/H0nlQxg0 by @theGypsy . . . #SEO
If your marketing strategy consists of these 6 habits, then you are probably losing money. hubs.ly/H0nm0YF0 . . . #marketingstrategy #smallbusiness #smallbusinesstips
Just as you should audit your business practices and success, you must do the same for your website to ensure it’s performing at optimal levels. Want to learn how to perform a website audit? Keep reading. hubs.ly/H0mZS190 . . . #seo #content #ux #ui
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