๐ฅTRIPPLE A๐ฅ
@pro_aactive
Product marketing manager, marketing strategist & content marketer. Building @aestrohub, Philosophizing @TrippleA111
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Products without marketing will exist in isolation. Web3 project has yet to crack the adoption code. Find the code and you'll become exceptional. Here is a step-by-step guide to crack the code of web3 marketing. Free resources included. ๐ A thread of threads ๐งต
What will you add or remove from this definition of positioning?
What is the ultimate goal of marketing? Use the tag #MondayMarketing in your response. Gm everyone ๐ค
Blockchain is often defined as a ledger for recording transactions. In this article, we took a different lens and reimagined blockchain as a truth-preservation system. Why does truth matter, and how does blockchain actually preserve it? Read more ๐ aestrohub.xyz/blog/truth-on-โฆ
Consistency and repetition are the keys to positioning as a brand or product in a particular niche, and you will be remembered as the no 1 in that category that you position in.
Fellow Marketers ๐โโ๏ธ What's the difference between "Content Creation" and "Content Marketing"??
Another intense night of cooking! Tonight's marketing sesh with @kingricches made me have multiple orgasmsโquite literally. (DM for proof, you naughty elf๐ซต๐ฝ๐) We had an interesting conversation, with our speakers dissecting & rolling the topic into sweet buns. Highlights ๐๐ฝ
I'm thinking of having a series here titled "Monday Marketing(MM not MMM)๐ " where marketers can kickstart the week in a great way. Marketing becomes easy when we do it together. Open the mic ๐ค for everyone Like this post if you are in. @Anonofweb3, what do you say?
I donโt know if this is a bad thing but I donโt know how to live in the moment. No matter how good it is, I donโt celebrate too much. No matter how bad it gets, I donโt wallow in sadness for too long. Iโm always chasing whatโs next. I donโt know how to be happy or be sad forโฆ
If you're having a content block, this is one of the problems. You're asking "What should I post" instead of asking "Why am I posting" The problem is clarity of purpose and identity. Content is not just posting because everyone does. It's about posting around your WHY.
Titles donโt position you. Perception does. You can call yourself a product marketer, but if people still see you as that content guy, your positioning hasnโt clicked yet. Positioning isn't what you write in your bio but what your audience remembers when they hear your name.
Marketing doesn't start with strategy, it start with positioning. It starts with a definitive role, term, and space you want to take in people's minds. Strategy becomes necessary to help you position yourself or brand the way you envision it. Gm roomies, letโs connect.
Different levels in marketing. Level 1 : Where you sell SERVICES Level 2 : Where you sell PRODUCTS Level 3 : Where you sell NARRATIVES The third level is when you indirectly use narratives to shape the people's perspectives of a product or service. Which level are you?
Don't just be a content creator. Become a content marketer. The goal is not to create content randomly. The goal is to use content to achieve something. It's not about posting regularly just to keep the brand page active. It's about marketing through content.
If you want to sell products, create content that tells stories. If you want to change perception, create content that shapes narratives. The first is when the market knows what you are selling. The second is when you want to change users' perceptions about your product.
A major difference between great content marketers from good content marketers. Good content marketers know how to create CONTENT. Great content marketers know how to create, design, and engineer NARRATIVES. The soul of content is the narrative that it drives.
I had a call with someone yesterday about narratives. Narratives are beyond what is trending. It is the ability to create content that shapes perceptions. E.g, Prediction market as something beyond gambling. That's narratives in action through content marketing.
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