Sally McMillan
@profthinker
Adv & PR Professor University of Tennessee. Also 10 years academic administration & 15 years communication & technology executive. http://prof-thinker.blogspot.com/
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For friends who might be going to AEJMC in DC soon, check out the Rowman and Littlefield table in the book room. And ask to see a copy of this: rowman.com/ISBN/978166691…
Hi There, Jie Chen from the University of Tennessee is conducting a research study on people’s attitudes toward humor ads during the pandemic. Please help her out and click on this link to start the survey. utk.questionpro.com/t/AQVJlZjCtI
See what @torchstared learned from parents of students who transitioned to remote learning last spring because of #COVID at: tinyurl.com/covidbrief5. Get tips on how to prioritize #families, improve timely #communication, and address parent concerns.
New research from @torchstared
In the fourth of a series of Research Briefs, @torchstar reports on the impact of COVID-19 on first-generation students. Learn more at: tinyurl.com/covidbrief4. See previous reports at: torchstared.com/covid. #research #students #highered #fall2020 #covidresearch
Thanks to the American Academy of Advertising for giving me the chance to share a few thoughts about my research. Sally McMillan's Research Feature was published in the June newsletter. Learn more about Sally in this short video: youtu.be/b1DCpF4vpDI
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AAA Meet and Greet with Sally McMillan
Check out recent research from TorchStar Education, Inc. about how institutions of higher education communicated with parents and other public during COVID-19: lnkd.in/dGCtVXA. #highered #covidresearch #parents @AHEPPP
Check out recent research from @torchstared about how institutions of higher education communicated with parents during COVID-19: tinyurl.com/AHEPPP-COVID. Hint: which stakeholder group had the least effective communication strategy? #highered #covidresearch #parents @AHEPPP
Which students most likely to return to their current campus in the fall? Who is changing campuses? Who is unsure of their plans? Learn about communication strategies for each group at: tinyurl.com/covidbrief3 #research #students #highered #fall2020 #covidresearch
New research from @torchstared
Where did students live during the time their campuses were shut down? And what does that have to do with the likelihood they will return in the fall? Learn more at: tinyurl.com/covidbrief2 #research #students #highered #studentexperience #covidresearch
Check out info on what @torchstared learned from asking students about their academic experiences during COVID-19 at: tinyurl.com/covidbrief1
If you are a Baby Boomer or a millennial please take this survey for a student: utk.questionpro.com/t/AO6KgZgf6l. Also feel free to pass it on to others in those age ranges. Thanks!
What about #parents? #students are coming home to finish the academic year? #colleges and #universities need to partner with parents. Read more: tinyurl.com/parents-as-par…
#onlinemeetings and #highereducation. Get tips from @torchstared on how to run a high-impact meeting in the era of #socialdistancing. Go to: torchstared.com/single-post/20…
Is the Viral Non-Ad Ad the Future of Advertising? nyti.ms/37IcWSv
Minority students' sense of place higher at two-year than four-year institutions ihenow.com/2u8dYZj
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